country sales director
AKAI Middle East
Total des années d'expérience :36 years, 6 Mois
Responsible for sales of Saudi Arabia & Qatar Markets.
•Lead &Manage AKAI business interests in Saudi Arabia & Qatar.
•Developing marketing initiatives and responsible for their execution in support of the brand's long-term strategy and company’s strategic objectives.
•Assist in developing and implementing operational plans for the brand in terms of promotion, activation, and new launches support to ensure meeting both brand KPI objectives and business objectives.
•Lead, motivate and manage distributors across the region to achieve company objectives.
•Fully accountable for top and bottom line results.
•Bottom-line achievements based on sound analytical skills, decision making, strategic planning and creative solutions.
•Manage all expenses and budgets accurately.
•Develop and maintain pricing model and price structure.
•Set and manage margins and prices for own portfolio.
•Closely monitor the sales to ensure that the distributors achieve the sales targets.
•Moved the Company to a position of leadership in the Gulf markets through opening new markets with new distributors.
•Provided product training, motivate, develop, manage, control and maintain a team of professionals.
•Identify market potential, establish pricing, estimate potential sales through define distribution channels.
•Supports forecast accuracy for the assigned products
•Defines the product portfolio, the product positioning, pricing,
Distribution, services, and promotions plan.
•Provided a good presentation of our product to the customers.
•Unique capability of maintaining long-term sustainable profitable business.
•Maximize brand visibility through integrated Marketing campaigns ATL/BTL.
•Maintain strong brand health & equity vide various ATL / BTL activities, strategic planning in a cost-effective manner.
•Secured market shares leadership in increasingly competitive markets.
•Partnered with the distributors and customers.
* Maintaining the collective effort in the sales department by supporting the role of cooperation among all employees in order to achieve the specific objectives in the work.
*Monitor and follow-up inventory to ensure adequate quantities of items are provided.
*Monitoring the validity dates of inventory through continuous visits to stores.
*Monitor shelf life dates through regular market visits.
*Conduct training courses and workshops for sales staff, especially new ones, so that they can understand the nature of the department's special work, and help them to develop their skills,
* Planning for sales, human resources and work on the development of talent and creativity.
*. Develop strategies for the organization of the sales process in the markets,
in addition to dealing directly with various offers and related sales.
*. Follow-up sales team and ensure the achievement of company objectives Of sales.
* Develop plans and strategies and objectives for sales and work to achieve them With the sales team.
* Setting goals for each member of the sales team and the leadership team to achieve monthly & annual and daily goals and evaluating performance
On a regular basis for the team.
* Reporting regularly to the General Sales Manager for regional sales activity
And results achieved.
* Handed the profitability.
* Implemented training course for new recruits.
*.Maintain the good relationship with the team & customers.
* Control the outstanding receivables
* Expanded sales to include mass-market accounts.
Achievements:
•Increased regional sales from Sr.10 million to Sr.17 million.
•Managed 25 sales representatives in 6 Eastern spots.
•Enhanced the profitability.
•Implemented training course for new recruits.
•Maintain the good relationship with the team & customers.
•Received company’s highest sales award
•Control the outstanding receivables
•Expanded sales to include mass-market accounts.
•Received company’s highest sales three years in a row.
Implementation of financial and accounting procedures approved by senior management.
• Control the documents issued and received to the accounting department, and verify their authenticity and contain the necessary signatures.
• Keep the books and accounting documents necessary to apply the accounting system adopted, and ensure registration in legal form and keeping them after completion of the legal period
. • Supervising the preparation and approval of registration documents before they are registered in the accounting books
. • Prepare monthly adjustments.
• Supervising the registration and transfer of book entry bonds.
• Participate in the periodic and annual inventory process of fixed materials and assets and match them with their own accounts
. • Supervising the preparation of bank reconciliation statements on a monthly basis, showing differences (if any), informing the financial manager of the audit and preparing the required settlement restrictions
• Supervise the preparation of the balance of the audit and periodic financial reports and study and analysis, and then submitted to the Director of Finance for approval and presentation to senior management. • Supervise the recording of transactions in accounts payable accounts and issue their payment orders at specified times.
• Supervising the preparation of salary scales and wages for staff and make sure the preparation of these tables
. • Preparation of settlement restrictions at the end of the financial period based on the instructions of the CFO.
• Prepare detailed audit balances and general accounts at the end of each month and ensure the correctness of balances in each
. • Financial reporting at the end of each period.
• Notify the Finance Manager of any violation of the financial policy or of the financial procedures applied by the different departments and departments of the association or of any deviation appearing in the periodic financial statements.
• Provide all the information and clarifications required by the work of other sections of the Assembly and the work of external auditors and work to facilitate their task
. • Preparation of final accounts at the end of the financial year.
• Prepare official data in time for submission to official department.
Bachelor of Commerce - Accounting Graduate in May 1987 from Ain Shams University in Cairo. GPA ( Good ).
