Ajay Ravindran, Strategic / Senior Key Account Manager

Ajay Ravindran

Strategic / Senior Key Account Manager

Aramex International Limited

Location
Kuwait
Education
Master's degree, Marketing
Experience
24 years, 8 Months

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Work Experience

Total years of experience :24 years, 8 Months

Strategic / Senior Key Account Manager at Aramex International Limited
  • Kuwait
  • My current job since November 2009

Joined the organization as Customer Account Executive, moved on upward career trajectories, to merit multiple promotions to the position of Strategic Account Manager
Designation Chronology:
 Mar 2020 - Present: Strategic / Senior Key Account Manager
 Jun 2018 - Feb 2020: Senior Team Leader
 Jan 2017 - Jun 2018: Team Leader
 Jan 2013 - Dec 2016: Senior Customer Account Executive
 Nov 2009 - Dec 2012: Customer Account Executive

Accomplishments:
• Successfully led initiative of onboarding customers to experience newly built product & routes.
• Customer-Experience Leader, instrumental in securing new customers for Aramex InfoFort business. Created history by onboarding the largest customer till date for this business.
• Single-handedly contributed 3 million US$ in 2021to revenue basket of commercial team.
• Significantly contributed to shipping lifecycle management right from pricing of products to organizing movement from shipper’s door, to complicated clearance & logistics solutions service thereafter.
• Complete ownership for client’s courier/ cargo solutions. As well as selling & negotiating 3PL services.
• Part of leadership group within Aramex. Enforced continuous improvement philosophy, facilitated company-wide transformation that enabled breakthrough performance delivery.
• Secured year on year growth of +95% in express business, promoted to Senior level in 2012.
• Bagged high-value Govt tenders of upto US$ 120, 000/- in express courier business alone in 2013.
• Accredited with litany of awards including but not limited to:
­ Awarded for attaining highest revenue from newly gained customer accounts in 2018.
­ Awarded best overall achiever in 2015.
­ Awarded winner of most new import express inbound transactions for GCC & MENA, Oct 2014.
­ Best performance of the year award, 2013.
­ Employee of year 2011 award for outstanding achievement, over 100% of target achieved.
­ Employee of 4th Quarter 2011 award for outstanding performance.
• Recognized as Mentor by fellow subordinates. Served as stealth leader, who sets clear strategic objectives, motivates teams to deliver exceptional results.
Responsibilities:
• Providing leadership in nurturing relationships with strategic key accounts & SME business to maximize profit/ exceed P&L goals and business targets.
• Managing a range of Products: International Express, Domestic Express, Cargo, Clearance & Logistic 3PL Services.
• Customer-focused, endeavoring to achieve a consistent high level of service by ensuring operations & customer service are aligned with customer’s needs & expectations.
• Propelling revenue and gross profit of the accounts ensuring it remains profitable in line with annual targets.
• Exploring new business opportunities in Freight, 3PL & Express by cultivating comprehensive relationship with key contact points. Liaising with global stakeholders for pricing support, quote submissions.
• Target new key client acquisition & establish multi-tier relationship for long term business partnership.
• Key Member in the management team to handle government tenders, prepare & submit tender bids.
• Led execution of freight lifecycle with full ownership of troubleshooting client issues.
• Serving as an inspirational leader to a dynamic team of 3+ sales personnel, training on operational process and sales techniques and empowering teams to set and exceed goals consistently.

Supplier Relationship Manager at Al Khaldiya Electronics & Electrical Equipment Co. W.L.L
  • Kuwait - Al Kuwait
  • July 2008 to November 2009

Accomplishments:
• Managed the performance of Suppliers, ensured successful delivery of services as defined by the Supplier’s contract, and to ensure that the service meets the client expectation.
• Donned multiple hats and commanded day-to-day operations across diverse functions - marketing, business development & administration for high-end brands: HP, Philips, Oracle, Alcatel Lucent, Li-Ning, Life Fitness.
• Played a pivotal role in opening new showroom for HP.
• Established innovative brand value, positioning, marketing strategies, resulting in augmenting showroom sales of Li-ning sports brand by whopping 100%.
Responsibilities:
• Developed strategy for the Supplier Relations team that aligns with corporate and operations strategic goals and objectives. Nurtured relationship with existing suppliers & acquired new vendors.
• Conceptualized strategic blueprint for the business, formulated marketing strategies for sports brand Li-Ning, owned P&L responsibility, led business planning, ascertained scope & potential avenues for business growth. Reported to GM.
• Exhibited commercial acumen, dexterously negotiating price/ contracts for supplies and services with vendors.

Sr. Marketing Coordinator at Abdulla Omar Alyagout Est
  • Kuwait
  • October 2007 to June 2008

Accomplishments:
• Directed day-to-day marketing operations and drove innovation, differentiation and competitive edge to enhance brand affinity for - Sanyo, Maxell, Nash, Ariston.
• Led marketing of company brands to retail & dealership network.
• Planned and executed Ad campaigns, in-mall events & in-store promotions. Leveraged the use of marketing analytics to provide insights and recommending new ways to improve marketing ROI optimize reach and target audiences, and campaign optimization, lead management, and campaign performance reporting.

Operations Coordinator at Beidoun Trading Company
  • Kuwait
  • March 2003 to September 2007

Accomplishments:
• Established retail operations strategy, designed and implemented management tools & KPIs to optimize performance.
• Commanded operational initiatives including stock replenishment, merchandizing, customer relationship, sales forecasting, marketing, staff training. Reported to GM.
• Continuously drove and improved operational excellence throughout the Operations function.
• Suite of brands covered included but not limited to - YSL, Shiseido, Alvarez, Lancôme, Guess, Mont Blanc & Ecko.

Marketing & Event Management Officer at Glocal Strategies & Services
  • India
  • January 2002 to November 2002

Service Covered - Event Management services.

Responsible for planning & executing events for IT companies & other entertainment companies.
- Planned & Executed corporate events for IT companies.
- Involved in planning & execution of Award shows, Music concert, fashion shows.
- Involved in selling subscription for Corporate Magazine - ‘Banking Frontiers’.

Account Assistant at Umesh Mestry Chartered Accountant Co
  • India
  • July 1999 to March 2002

Responsible for Account auditing, Income Tax Filing for clients, Maintaining book of accounts for clients.

Education

Master's degree, Marketing
  • at Indira Gandhi National University
  • December 2008

Completed Masters in Business Administration (M.B.A)

Diploma, Promotions, Events & Marketing
  • at SNDT University
  • June 2002

Specialization in Marketing, Promotions & Event Management.

Bachelor's degree, Commerce
  • at Mumbai University
  • March 2001

Completed Bachelors Degree in Commerce.

Diploma, Accounts & Finance
  • at Institute of Chartered Accountants of India
  • June 1999

Completed Chartered Accountancy Foundation programme from Institute of Chartered Accountants of India.

Bayt Tests

Business Development Skills Test
Score 75%

Specialties & Skills

Merchandising
Photography
Event Management
Logistics Management
Marketing Strategy Planning
Revenue Generation
MS Word, MS Excel, MS Power Point, Microsoft Publisher, Internet Explorer, Netscape Navigator
Adobe Photoshop, Photography
Supply Chain Mgmt.
Executive Vision & Direction
Business Management

Languages

English
Expert
Hindi
Expert
Arabic
Intermediate

Training and Certifications

Workshop on Selling Techniques (Training)
Training Institute:
Max Sale
Date Attended:
April 2011
Improving Sales Skills (Training)
Training Institute:
Spearhead Training
Date Attended:
March 2010
Workshop on Leadership (Training)
Training Institute:
Belbin
Date Attended:
March 2012

Hobbies

  • Reading