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Ahmed Kattaria, Sales & Business Development Director

Ahmed Kattaria

Sales & Business Development Director·KB Architects

Egypt

Bachelor's degree, Business And Marketing

Work experience

Total years of experience: 22 years, 0 months

Sales & Business Development Director

September 2020 - Present

KB Architects

Cairo, Egypt

September 2020 - Present

Managing and supervising specialized two sales teams working on residential, commercial, and industrial projects for construction, design, and finishing works.
Regularly review the company's performance to assess if it's meeting its short- and long-term objectives, such as increasing profits, market share, and ROI.
Registration as a contractor with major contractors, consulting firms, and design studios.
Manage weekly and monthly meetings with managers and salespersons to follow up on their work, tasks, targets, approvals needed, and client queries.
Conduct a comprehensive annual salesperson performance assessment to demonstrate weaknesses, strengths, and missing skills. Working on agreements and protocols with brokers and ambassadors to submit new projects and holding a monthly follow-up meeting with them.
Bringing in B2B and B2C clients by developing a sales plan that suits each party.
Establish partnerships with banks to provide letters of guarantee and to make accurate offers of funding and facilities to clients through the bank.
Act as the principal public relations officer of the company and represent them with significant customers, government entities, the financial community, and the public.
Follow-up of customer abstracts and collection times, coordinated with the accounts department.
Delegate some responsibilities to appropriate executives to ensure the company runs smoothly.
Recruit, develop, manage, and motivate executives and employees. Attendees specialized exhibitions in contracting, construction, design, and finishing, including Egypt Projects, CityScape, Big 5 Construct, Build Expo, and The Design Show.
Develop salespersons level through training courses and workshops to improve and upgrade their performance.

Company industry:
Construction & Building
Job role:
Sales

Sales Director (Residential and Commercial)

August 2019 - July 2020

Castle Developments

Cairo, Egypt

August 2019 - July 2020

Managing four sales managers and over 24 salespersons in the New Administrative Capital, overseeing sales of residential, commercial, and administrative projects.
Constant guidance and follow-up with team members to optimize their sales capabilities.
Conduct a one-to-one weekly meeting to follow up on each salesperson's sales situation, target, reservations, and contracts. Monthly meetings with managers to monitor new reservations, contracts signed, number of brokers engaged, problems, and sales numbers for a target.
Conduct a comprehensive annual salesperson performance assessment to demonstrate weaknesses, strengths, and missing skills. Attend as exhibitors of specialty Real Estate fairs in Cairo and the provinces.
Develop and implement training programs and workshops that teach sales members to develop and improve their level.
Preparing reports and presentations to the CEO.
Responsible for maintaining relationships with repeated clients to keep them satisfied and promote future business opportunities and referrals. Follow up on the marketing plan and sales target with the marketing department.
Achieved growth and hit sales targets by successfully managing the sales team and increasing revenue by 35% within one year.
Present sales, revenue, expense reports, and realistic forecasts to the management team.
Coach and assist team members in maximizing their sales potential, with the ability to support and motivate sales agents being crucial for success.

Company industry:
Real Estate
Job role:
Sales

Sales Team Leader

March 2017 - July 2019

Palm Hills Developments

Cairo, Egypt

March 2017 - July 2019

Selling over 20 projects 􀀁Residential, Commercial, and Administrative) and following up on clients at all company branches in Cairo and Alexandria.
Helping, supporting, and motivating the sales team to reach their full sales potential is the main objective.
Follow up on the selling steps with the client regarding reserving the unit, editing the cheques, processing, and signing the contract with contract management.
Executing a strategy for setting and achieving sales goals while monitoring sales performance and planning accordingly.
Work on different sales scripts with clients.
Tracked, collated, and interpreted sales figures and reporting.
Set weekly, monthly, and annual goals according to the sales plan. Assisted salespersons who needed guidance with client meetings and communication.
Sign contracts with brokers and ambassadors, make a sales plan, and follow up with them and their sales teams periodically.
Meet with clients needing specialized attention or experiencing a difficult situation.
Motivating the sales team to meet goals in a sales environment thrives and handling all sales reports needed to raise to the Sales Manager.

Company industry:
Real Estate
Job role:
Sales

Senior Sales Supervisor

May 2010 - February 2017

Palm Hills Developments

Cairo, Egypt

May 2010 - February 2017

Set all sales strategies to achieve the company’s targets and objectives. Signing the client, writing cheques, completing contracting and reservation processes, and delivering them to the accounts department.
Developing differentiated solutions for top customers.
Continuously seeking to sign contracts with brokers and ambassadors to attract more clients and different markets.
Plan and supervise the execution of an annual sales strategy on a quarterly and monthly basis and report all external and internal activities to the sales manager.
Bringing in new clients and collecting checks for any new launch that's coming up.
Help clients find suitable units in terms of area, type, location, and purpose of buying.
Attendance as a Sales Rep. at all real estate exhibitions held throughout the year.
North Coast Office presence in summer to meet, sell units, and make site visits for the clients.
Direct sales approaching and after-sales services.

Company industry:
Real Estate
Job role:
Sales

Senior Sales Executive

July 2007 - May 2010

Citystars Properties

Cairo, Egypt

July 2007 - May 2010

Selling the entire residential ready-to-deliver units in the towers surrounding the Citystars.
Coordinate appointments and meetings to show and present projects to prospective buyers.
Meet clients to determine what kind of properties they are seeking. Advising clients on the suitability and value of the homes they are viewing.
Preparing daily reports for the weekly meeting with the sales manager. Follow up on the deal, manage contracts, sign the client, write checks, and deliver them to the accountant department.
Send unique gifts to high-level clients, Gulf princes, princesses, and celebrities.
Meet clients and follow up on their requests and queries at the hotel and mall offices.
Taking clients to site visits ready for ready-to-deliver apartments and penthouses units.
Attend, as a sponsor, all exhibitions, conferences, and parties held in the Intercontinental Hotel.

Company industry:
Real Estate
Job role:
Sales

Sales Team Leader

May 2004 - June 2007

Ras Sedr for Real Estate

Cairo, Egypt

May 2004 - June 2007

Meet clients at the company's sales office.
Devising a price plan in the marketing department.
Follow-up on company project announcements with advertising agencies.
Help the client select the unit, make a reservation form, write checks, and sign the contract.
Sales representative in exhibitions.
Organizing and illustrating live tour trips and site visits.
Answering phone calls, taking client queries, and arranging meetings. Take client's notes on their units and give them to the engineering department.

Company industry:
Real Estate
Job role:
Sales

Education

Alexandria Academy for Business Science and Accounting (English Section)

July 2000

July 2000

Bachelor's degree, Business And Marketing

Egypt

GPA (rating): Very good

GPA (rating): Very good

Business Administration Management Accounting & Economics Marketing Management Industrial Relations Law Human Resource Management Management Information Systems

El Nasr Boys School (EBS)

July 1996

July 1996

High school or equivalent, Literary Certificate

Egypt

GPA (rating): Good

GPA (rating): Good

School

Skills

Technical Writing
Expert
Technical Writing
Expert
Communication
Expert
Communication
Expert
Teamwork
Expert
Teamwork
Expert
Time Management
Expert
Time Management
Expert
Landscape Design
Expert
Landscape Design
Expert
3D Studio Max
Expert
3D Studio Max
Expert
AutoCAD
Expert
AutoCAD
Expert
Interior Design
Expert
Interior Design
Expert
Architecture
Expert
Architecture
Expert

Languages

Arabic
Native Speaker
English
Expert
French
Intermediate

Training and Certifications

Certifications
E – Commerce
Jan 2004
JavaScript and HTML
Jan 1999
MICROSOFT CERTIFIED SYSTEM ENGINEER (MCSE)
Jan 2000
(Sales and Marketing Certificate) at American University in Cairo in association with Arab Academy o
Jan 2006 - Jan 2007

Hobbies

  • Traveling, Movies, Music, Swimming, Electronics, Reading, Fishing, Hunting