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Akhil Dev, MARKETING SPECIALIST

Akhil Dev

MARKETING SPECIALIST·allday Retail

United Arab Emirates

High school or equivalent, Marketing And Advertising

Work experience

Total years of experience: 6 years, 5 months

MARKETING SPECIALIST

January 2024 - Present

allday Retail

Dubai, United Arab Emirates

January 2024 - Present

As a Marketing Specialist, I develop and execute comprehensive marketing strategies to enhance sales
and brand visibility for allday Retail across the UAE, also managing over 70 outlets across the UAE.
My responsibilities include spearheading social media management, content creation, digital strategy,
and campaign execution, where I design and implement ad campaigns that have driven a 65% increase
in sales from Q3 to Q4 2024.
Lead influencer marketing initiatives, fostering collaborations to boost brand awareness and
engagement.
Planned and executed outdoor marketing activities such as store activations, flyer distributions, and
digital hoardings to strengthen local market presence.
Collaborating with affiliated brands/vendors under the Allday Retail umbrella to strategize and
promote product offerings effectively.
Analyze and oversee the performance of the loyalty program to align with customer retention goals
while also managing e-commerce strategies, including promotions for the Allday app and partnerships
with third-party platforms like Instashop, Talabat, Careem, and Noon.

Company industry:
Retail & Wholesale

DIGITAL MARKETING ACCOUNTS MANAGER

November 2022 - January 2024

Blacksheep Advertising

Bengaluru, India

November 2022 - January 2024

As a Digital Marketing Account Manager, I have successfully managed a team of 25+ members including
graphic designers, content writers, video editors, illustrators, social media marketers, performance
marketers, and SEO specialists. Has expertise in overseeing website development projects and
establishing a strong brand presence for clients in various industries.
Collaborated with clients like Indus International School, Manchester Global Business School, Sparsh
Group, Ambrosia Clinic, 10X International School, and Rainbow Hospital to achieve their digital
marketing goals.
Been a key part of onboarding new clients to the organisation
Played a pivotal role in building a strong brand presence for clients in their respective domains.
Managed website development projects for clients, ensuring successful launch and functionality.

Company industry:
Advertising

ASSISTANT MARKETING MANAGER

January 2021 - November 2022

42 Estates

Bengaluru, India

January 2021 - November 2022

As an Assistant Marketing Manager, I have been driving lead generation, increasing brand awareness, and
contributing to significant revenue growth. Expertise in social media marketing, Google Ads campaigns,
vendor management, Procurement and Offline Marketing
Generated over 4, 500 leads for 42 Estates through strategic social media and Google Ads campaigns,
directly contributing to a 52.3 Million Dollar revenue increase for the company.
Played a key role in securing the Best Premium Villa Developer award from the Times of India in
2022, reflecting the companys growing brand reputation.
Actively involved in strategizing and launching 2 successful villa projects, further solidifying the
companys market presence.
Maintained vendor and supplier Management
Maintained close customer relations for project development and handover
Managed and Guided presales team for the organisation

Company industry:
Real Estate

DIGITAL MARKETING OPERATIONS EXECUTIVE

January 2020 - January 2021

Centre Source

Cochin, India

January 2020 - January 2021

Digital Marketing Operations Executive developed and executed effective digital marketing strategies for
diverse clients across real estate, education, and restaurant industries. Expertise in Google Ads campaign
management, social media marketing (Facebook, Instagram, LinkedIn) and Google Analytics. Adept at
ensuring smooth workflow, timely project delivery, and high client and employee satisfaction.
Managed a team of 10 members.
Prioritized client and employee satisfaction through effective communication and proactive
problem-solving
Lead client and organisation Interactions
Milestone:
Managed 5+
Team Members 5+ International clients 10+ Domestic clients Branding & Brand Positioning
for UAE Real Estate Firm

Company industry:
Marketing

Education

Surana College

May 2018

May 2018

High school or equivalent, Marketing And Advertising

India

GPA (percentage): 62%

GPA (percentage): 62%

Skills

Branding
Expert
Branding
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Content creation
Expert
Content creation
Expert

Languages

English

Beginner

Malayalam

Beginner

Hindi

Beginner

Kannada

Beginner

Training and Certifications

Certifications
AI Marketing Workshop Generative
Digital Marketing Expert
Advertising Toolkit
Business Analytics and Process Management
Facebook Blueprint Management Skills - Leadership Skills Masterclass
Campaign performance with Ads Manager
Google Ad Masterclass
Social Media Marketing Masterclass