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الآء السعود, Manager  Digital Marketing

الآء السعود

Manager Digital Marketing·Red Sea International

المملكة العربية السعودية

بكالوريوس, Computer Science

الخبرة العملية

مجموع سنوات الخبرة: 14 سنوات, 5 أشهر

Manager Digital Marketing

أبريل 2019 - حتى الآن

Red Sea International

الرياض، المملكة العربية السعودية

أبريل 2019 - حتى الآن

Initiate research, development, and implementation of new marketing programs, including direct mail, corporate sales, social media marketing, conventions, workshops, advertisements, sales tools and other initiatives.

Develop and promote branding initiatives consistent with corporate business goals and objectives.

Maximize brand value through the development of ancillary revenue streams and new opportunities.

Ensure all products, services, and other offerings conform to brand identity; conduct ongoing brand management.

Work with creative staff and other department heads to produce marketing collateral in accordance with brand messages.

Monitor, evaluate, and report on similar industry activities; make recommendations based on findings/opportunities discovered.

Develop, manage, and execute an annual strategic marketing and communications plan to span across all communication media (online and offline) and reach appropriate target audiences, based upon specific performance goals.

Evaluate the success of various communication strategies and provide and implement recommendations for improvement.

Analyze potential new products/media to enhance the marketing/communications work.

Develop, manage, and produce materials to create a cohesive image and message for print and all offline communication vehicles.

Ensure that all materials are developed and distributed according to an appropriate timeline.

Oversee the development, management, and maintenance of all online communication vehicles.

Provide strategic leadership to the marketing group and all other departments. Set the yearly agenda for the marketing group and actively manage the department to accomplish its goals.

Produced engaging written content to optimize websites and social media platforms.

Built strong relationships with clients through comprehensive campaign reporting meetings.

مجال الشركة:
تخطيط المشاريع والبناء
الدور الوظيفي:
التسويق والعلاقات العامة

WEB DESIGN AND SOCIAL MEDIA COORDINATOR

مارس 2013 - أبريل 2019

Rawabi Holding

الخبر، المملكة العربية السعودية

مارس 2013 - أبريل 2019

Web Designer/Developer

Responsible for the design, layout, and coding of a website, involved with the technical and graphical aspects of a website (how the site works and how it looks), and involved with the maintenance and update of an existing site.

Write the programming code, either from scratch or by adapting existing website software and graphics packages to meet business requirements, test the website and identify any technical problems, and upload the site onto a server and register it with different search engines.

Social Media Coordinator

Plan and execute social media strategy, develop social media content, and program all social media and distribution channels to build brand awareness and loyalty, and increase traffic flow to linked pages.

Continuously monitored competitor activity, identifying ways to diversify, expand and capture the attention of target audience.

Moderated and responded to comments in appropriate style and tone of voice within defined time targets to enhance social media community management.

Maximized engagement across all platforms by identifying and responding quickly to key trends, seasonal themes, and market events. Collaborated with designers to create impactful social media cards and content.

Planned and executed long-term marketing strategy by generating measurable goals and tracking using Hootsuite.

مجال الشركة:
استخراج الغاز والنفط الخام
الدور الوظيفي:
التسويق والعلاقات العامة

IT engineering - HR supervision

ديسمبر 2011 - ديسمبر 2012

PMCJubail Project Managment Consortium International Company

الجبيل، المملكة العربية السعودية

ديسمبر 2011 - ديسمبر 2012

as IT Engineer:
maintenance computer hardware and software, install application, web designing, graphic design,

as HR supervision:
evaluate job seeker, doing interview, manpower CV management

training supervisor, Database design, managment

مجال الشركة:
الهندسة المعمارية
الدور الوظيفي:
الهندسة

التعليم

Jubail University College

أكتوبر 2011

أكتوبر 2011

بكالوريوس، Computer Science

المملكة العربية السعودية

المعدل التراكمي (نقاط): 2.63 من 4

المعدل التراكمي (نقاط): 2.63 من 4

Skills

Social Media

Expert

B2B Marketing

Expert

Web Design

Expert

Graphic Design

Expert

computer skills

Expert

Database design in Access and SQL

Intermediate

DIGITAL MARKETING

Expert

Graphic design and web design

Expert

Web Design

Expert

Information Access

Expert

HR Software

Expert

Graphic Design

Expert

Computer Science

Expert

اللغات

الانجليزية

متمرّس

التدريب و الشهادات

التدريب
Project Managment
Asharqia Chamber
Oct 2011
Advance Photoshop, HTML , PC trubleshooting
Jubail University College
May 2009
ICDL
University of Dammam
May 2008
Business Etiquette
Jubail University College
Jun 2011
Dreamwaver
Jubail University College
Jun 2010