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Alaa Hijazi, Director of Operations / in charge of sales & Marketing

Alaa Hijazi

Director of Operations / in charge of sales & Marketing ·Star Plaza Hotel Amman

Jordan

Bachelor's degree, Physical Culture

Work experience

Total years of experience: 26 years, 4 months

Director of Operations / in charge of sales & Marketing

December 2016 - Present

Star Plaza Hotel Amman

Amman, Jordan

December 2016 - Present

• Support and work with all Head of Departments in all aspects.
• Identifying staff learning needs and assisting with development
• Manage customer support.
• Plan and support sales and marketing activities.
• Support upper management
• OTA'S /DMC /Contracts
• Attending P&L meeting
• Join sales calls with sales team

Company industry:
Hospitality & Accomodation
Job role:
Management

Director of Sales & Marketing ( PreOpening ) Grand East Hotel

June 2016 - September 2016

Al Sanabil investment

Madaba, Jordan

June 2016 - September 2016

• Hotel Sales action plan
• Hotel Marketing plan
• Budgeting
• Hotel Rate structure
• Department Segmentation
• SOWT Analyses & Market positioning
• Daily Follow up online channels figurers with Revenue team
• Corporate market development with sales team
• leisure market development & tour operator
• Third party marketing agent contracts

Company industry:
Hospitality & Accomodation
Job role:
Management

Director of Sales & Marketing

October 2012 - June 2016

Ramada Hotel

Amman, Jordan

October 2012 - June 2016

Rebranding from Warwick to Ramada Int’l
( Opening ) Warwick Int’l Hotel
( Opening ) Warwick Il Palazzo Int’l Hotel
* Rebranding action plan.
* Hotel rate structure.
* Budgeting.
* Monitor online booking and introduce hotel to new markets.
* Management report.
* Share trip adviser feedback with operation team in order develop hotel services.
* Marketing plan.
* Monthly operation meeting in order to improve our services
* Head office reports.
* OTA'S Agreements.
* Attending Exhibition ITB Germany / ATM Dubai / sales call to Palestine / sales call to
Lebanon / Egypt.

Company industry:
Hospitality & Accomodation
Job role:
Management

Assistant Director

February 2011 - August 2012

Dead Spa Hotels

Amman, Jordan

February 2011 - August 2012

* Team Building and training.
* Secure new corporate and travel agents to achieve revenue growth.
* Share ideas with management.
* Monitor guest’s satisfaction reports.
* Maintain good communication and working relationships with all hotel areas.
* Secure banqueting events with rooms.
* Corporate MICE.

Company industry:
Hospitality & Accomodation
Job role:
Management

Global Sales Manager

July 2008 - February 2011

Expeditors Int’l

Amman, Jordan

July 2008 - February 2011

Account Business development .
* Market SWOT analysis .
* Market intelligent ( competitors activity )
* Secure new business
* Ensure that strategies are executed in the areas of a logistical network .
* CRS Program .

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Sales

Senior Sales Manager In charge of Diplomatic Missions & Corporate Market)

June 2003 - May 2008

Le Royal Hotel Amman

Amman, Jordan

June 2003 - May 2008

* Assure sales activities are financially driven.
* Share ideas with management to increase occupancy and average rate.
* Visit & Establish new business relationship with key corporate accounts.
* Promote hotel services & facilities.
* GM join sales call.
* Attending road shows & Exhibition to promote property.

Company industry:
Hospitality & Accomodation
Job role:
Sales

Spa superviser

April 2001 - March 2003

Grand Hyatt Hotel

Amman, Jordan

April 2001 - March 2003

* Internal Spa Marketing & enroll new members.
* Prepared and supervised training schedules for members.
* Handled member’s complaints and suggestions.
* Monthly reports for management.

Company industry:
Hospitality & Accomodation
Job role:
Hospitality and Tourism

Reservation Manager

January 1999 - August 2000

Blue Fig Res

Amman, Jordan

January 1999 - August 2000

Handling booking
* High communication with operation team special activity
* Activities arrangements.
* Handling and following customer complaints and suggestions.
* Share ideas with management.

Company industry:
Catering, Food Service, & Restaurant
Job role:
Management

Education

National Academy

January 2002

January 2002

Bachelor's degree, Physical Culture

Jordan

Abu Baker School Amman, JordanHigh School

January 1998

January 1998

High school or equivalent, Commercial Economics

Jordan

Skills

Deal Closure
Expert
Deal Closure
Expert
selling skills
Expert
selling skills
Expert
Communicator
Expert
Communicator
Expert
Developer Tools
Expert
Developer Tools
Expert
Team Player
Expert
Team Player
Expert
MICROSOFT OFFICE
Expert
MICROSOFT OFFICE
Expert
NETWORKING
Expert
NETWORKING
Expert
SALES
Expert
SALES
Expert
ATM
Expert
ATM
Expert
BUDGETING
Expert
BUDGETING
Expert
BUSINESS DEVELOPMENT
Expert
BUSINESS DEVELOPMENT
Expert
CONTRACT MANAGEMENT
Expert
CONTRACT MANAGEMENT
Expert
LEADERSHIP
Expert
LEADERSHIP
Expert
MARKET PLANNING
Expert
MARKET PLANNING
Expert
MARKETING
Expert
MARKETING
Expert

Languages

English
Expert