Corporate Communications Executive
Metito
Total years of experience :9 years, 0 Months
Internal Communications
• Manage all internal communications activities including; Intranet content, design, memos, posts, presentations, brand consistency
• Develop internal communications’ policies and processes
• Prepare, copyedit, proofread, revise, and maintain digital and print communications and marketing content such as website, intranet, brochures, reports, case studies, etc.
• Source and recommend corporate gifts and premiums that commensurate with corporate image and negotiate with local and international suppliers
• Develop fresh story ideas for Intranet
• Maintain relationship with loyal suppliers and explore new partners/vendors
• Conduct different types of photographic sessions such as profile, products, corporate, etc.
• Maintain corporate photo, video and artwork design libraries
• Marketing research and competition analysis
• Manage all corporate stationary printing and production including; binders and folders, letterheads, brochures, books, business cards, roll-ups and pop-ups, etc.
• Build and develop relationships with key internal staff and stakeholders
External Communications
• Develop content strategies, calendars and plans
• Design and manage effective communication strategies and campaigns
• Manage communications crisis
• Translate press releases, interviews answers and inputs, biographies, corporate letters, etc.
• Liaise with PR agency to develop press releases, main relationships with media, secure extensive media outreach, etc.
• Execute media and PR plans
• Media monitoring
• Develop organization's social media profiles
• Liaise with digital agency to develop organization's website new design
• Lead creative and advertising agencies and freelancers in creating new marketing collaterals (products and industry brochures), e-corporate greeting cards, corporate brochure, adverts, job posts, financial/annual report, sustainability report, 3D info graphics, visual identity, case studies, etc.
• Lead and monitor all corporate social responsibility initiatives and projects across the group and develop the annual Sustainability Report
• Build and maintain relationships with local, regional and international NGOs, educational entities and empower women organizations to explore new areas and collaboration opportunities
• Promote group’s spokespersons profiles to obtain premium speaking opportunities at high-end events
• Plan and organize corporate events and exhibitions/tradeshows including event’s calendar preparation and assessment, venue sourcing, supervising suppliers, and managing myriad details pre and post the event
• Develop and implement effective PR and media strategies and plans
• Write bilingual press releases, feature articles, website content, advertorials, E-invites, Radio and TV scripts, organizations' Apple applications, etc.
• Arabic translation for all clients' PR, media and marketing materials and literature
• Build and maintain bilingual media relations through media desk visits, networking at clients' events and regular follow-ups
• Arrange for local and regional media roundtables
• Arrange clients’ events and press conferences' logistics, media registration, briefing packs and press kits
• Follow-up closely with media on publishing clients’ releases and features to offer the proper/wide media space at premium locations
• Search for new media contacts in Business, Sports, Consumer, Lifestyle, Community, Hospitality, Tourism, Finance and Corporate segments; International and Local media channels
• Answer media enquiries and develop interviews' answers for clients' spokespersons
• Arrange for media tours at clients' premises and projects' sites
• Prepare comprehensive media coverage reports on weekly and monthly bases
• Assist in clients' radio and video productions
• Responsible for media monitoring
• Familiar with Social Media Platforms; Facebook, Twitter, Instagram, and Linkedin
• Assist in developing PR and media strategies and plans
• Write and despatch bilingual press releases span corporate, product and light stories' angles
• Draft effective product pitches to publish in relevant media titles
• Translate and back-translate ads, brochures, presentations, website content, articles, media interviews and speeches
• Plan and manage all client corporate event's logistics, paperwork, etc.
• Prepare accurate client's briefing packs on new announcements, plans, etc.
• Answer media enquiries and draft interview answers for spokespersons
• Assist in promotional campaigns and TVC and Radio productions
• Assist Creative team in artworks designs recommendations and relevant content
• Proofread and edit all Arabic and English editorial and marketing materials
• Arrange with media for photographic sessions of client products
• Prepare Media Coverage reports on weekly and monthly bases
• Follow-up closely with media to secure best coverage in premium titles and/or pages
• Media monitoring
• Design and develop three TV programmes; educational, national and Travel
• Develop organization website
• Develop PR plans for the TV station and the centre
• Liaise with stakeholders, clients, students, etc. to drive organisation advocacy
• Write and distribute bilingual press releases to local media
• Write and edit speeches, articles and annual reports
• Plan corporate events and manage relevant logistics
• Telesales agent for financial products
• Assist in producing three programmes: Culture magazine, African news and Science and health magazine
• Conduct researches and full briefs for programmes episodes
• Build and maintain relationships with subject matter guests and specialists
• Prepare video reports; create content, edit photog and record voiceover
• Attend and time rehearsals, oversee timings during video shoots or shows, and prepare pre-recorded materials
• Maintain all relevant videos archives in Video Library
• Type camera scripts and manage their production and distribution
• Liaise with camera and sound crews during studio recording
• Work closely with producer, director and production team by attending and coordinating planning meetings
*GPA=4 *Certificate of Appreciation from University of Sharjah for *Academic Excellence with honor. *Won the prize of Library from Sharjah University during my Academic years:2004-2005, 2005-2006. *Certificate of Appreciation from Dubai Educational District for General secondary certificate which was graded as Excellent 98.3%. *60 days training programme at MBC Group. *30 days training at Al Jazeera Network, Doha-Qatar.