Ali Kachmar, Export Manager

Ali Kachmar

Export Manager

Sunbulah Group

Location
United Kingdom - London
Education
Master's degree, MBA - General Management
Experience
3 years, 5 Months

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Work Experience

Total years of experience :3 years, 5 Months

Export Manager at Sunbulah Group
  • Saudi Arabia - Jeddah
  • February 2011 to November 2012

(Sunbulah is a regional leader in honey, and frozen food products; its rivals; Langnese, Americana, Green Giant, Sadia, Emborg)

• Responsible for managing the distribution partners in different regions in order to achieve all objectives within the sales and marketing strategies, increasing the sale of products through carefully controlled sales promotions
• Developing new and existing relationships with distributors, pharmacies, and key accounts including Carrefour, Spinney’s, Geant, Lulu, Panda and the Co-Op. Maintaining a comprehensive product knowledge to identify underperforming products and improve sales levels with effective campaigns
• Conducting extensive market research to create, develop and implement effective sales and marketing plans, achieving excellent sales levels within export sales
• Managing the sales and business development budgets, forecasting and overseeing the cost of sales to maintain appropriate profit margins
• Recruiting, developing and leading the regional business development supervisors, sales and the logistic team to ensure a professional and consistent company message, while achieving excellent sales levels

Regional Manager at Premier Farnell Plc. (global leader in EDE & MRO products, its global rivals are RS & DiJi-Key)
  • United Kingdom - London
  • July 2009 to February 2011

• Managing the development of new business opportunities within the region, through monitoring and improving relationships with new and existing distributors and key clients across the Medical, oil and gas sectors, the Government organizations and ministries, and international clients including Aramco, Airbus and GE
• Developing and implementing new strategies for sales and marketing practices in the region, establishing and achieving targets and monitoring distributor performances
• Collating and analysing sales figures while keeping abreast of the changing market conditions within the region in order to assess and manage distributors and implement sales and marketing strategies effectively
• Recruiting, developing and leading the international sales team to ensure a professional and consistent achieving excellent sales levels and progressing to regional manager

Education

Master's degree, MBA - General Management
  • at London Metropolitan University
  • January 2009

Master of Business Administration – M.B.A (London Metropolitan University) Dissertation: The Employees’ Attraction and Retention Strategies (Distinction) Modules Include: Strategic Management, Management of Change and Innovation, Comparative Management, Global Marketing, Managing Finance and Accounting, Managing Information Systems, Leadership and Management Development, Managing People, Marketing and Operational Management, the Economic and Global Context, Research Methodology (Merit)

Specialties & Skills

P& L Management
Strategic Planning
Leadership
International Sales
Key Account Management

Languages

Arabic
Expert
English
Expert

Training and Certifications

Masters of Research in Marketing Management (Certificate)
Date Attended:
November 2012
Valid Until:
July 2013