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aliaa hashem, Art Director

aliaa hashem

Art Director·(freelace)

Egypt

Bachelor's degree, Art

Work experience

Total years of experience: 20 years, 2 months

Art Director

October 2020 - Present

(freelace)

Cairo, Egypt

October 2020 - Present

-Responsible for the design of a wide variety of graphics, corporate
identity, branded environments, flyer, brochure, signage, packaging and
social media designs
-Designed and executed visual concepts for marketing materials,
including advertisements, social media graphics, and branding
materials.
-Collaborated with clients to understand their brand identity and
requirements, ensuring designs aligned with their vision.
-Stayed updated with design trends in the Gulf region, incorporating
cultural nuances into designs to enhance relevance and appeal.
• Experienced with a strong background in the Gulf market, adept at
creating visually stunning designs that resonate with the local audience.

Company industry:
Advertising

senior graphic designer

June 2019 - June 2021

free lancer

Cairo, Egypt

June 2019 - June 2021

free lancer

Company industry:
Advertising
Job role:
Design, Creative, and Arts

Art Director

January 2016 - January 2018

"DNA" advertising agency

Cairo, Egypt

January 2016 - January 2018

My duties include Study design briefs and determine requirements
• Conceptualize visuals based on requirements
• Plan concepts by studying information and materials.
• Illustrate concept by designing rough layout of art and copy regarding
arrangement, size, type size and style, and related aesthetic concepts.
Ability to manage and coach a team of Graphic Designers
Work with Marketing Team to produce final design

Company industry:
Marketing

Art Director

January 2015 - January 2016

"Sama tel" smart village

Cairo, Egypt

January 2015 - January 2016

Designing applications, user interfaces (UI), websites, online ads, and e
newsletters, drawing story board for mobile games

Company industry:
Advertising

Art Director

January 2005 - January 2009

"Dan Advertising"

Cairo, Egypt

January 2005 - January 2009

-Designed and produced marketing materials, including brochures,
flyers, and posters, that --consistently met brand guidelines and
objectives.
-Worked closely with the marketing team to develop creative strategies
and concepts for various campaigns.
-Mentored junior designers, providing guidance and feedback to help
them improve their skills.

Company industry:
Graphic Design

Senior Graphic Designer

January 2003 - January 2005

"promotors"

Cairo, Egypt

January 2003 - January 2005

Responsible for Creating and presenting all press ads for campaigns, my Artwork
mainly focuses on the concept of interaction between target and message. that
is why most of my work is also based on Direct Marketing.

Company industry:
Construction & Building

Graphic Designer

January 2000 - January 2003

"ِ Arabize"

Cairo, Egypt

January 2000 - January 2003

Responsible for creating artwork to deliver the message to the client target

Company industry:
Business Support Services

Graphic designer

January 1999 - January 2000

"Egypt today magazien"

Cairo, Egypt

January 1999 - January 2000

Company industry:
Advertising

Education

Helwan University.

May 2000

May 2000

Bachelor's degree, Art

Egypt

Helwan University

May 1998

May 1998

Bachelor's degree, Art

Egypt

Helwan University

January 1998

January 1998

High school or equivalent, Art

Egypt

Skills

FLYER
Expert
FLYER
Expert
Art
Expert
Art
Expert
BROCHURES
Intermediate
BROCHURES
Intermediate
SOCIAL MEDIA CONTENT
Intermediate
SOCIAL MEDIA CONTENT
Intermediate
VISUAL ARTS
Intermediate
VISUAL ARTS
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
FACEBOOK ADVERTISING
Intermediate
FACEBOOK ADVERTISING
Intermediate
BRANDING
Intermediate
BRANDING
Intermediate
ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
DRAWING
Expert
DRAWING
Expert
NEWSLETTERS
Expert
NEWSLETTERS
Expert
ARTWORK
Beginner
ARTWORK
Beginner
COMMUNICATIONS
Beginner
COMMUNICATIONS
Beginner
ILLUSTRATION
Beginner
ILLUSTRATION
Beginner
LEADERSHIP
Beginner
LEADERSHIP
Beginner
MILITARY SERVICES
Beginner
MILITARY SERVICES
Beginner
GRAPHIC DESIGN
Intermediate
GRAPHIC DESIGN
Intermediate
CONCEPT ARTS
Intermediate
CONCEPT ARTS
Intermediate
Art
Expert
Art
Expert

Social profiles

Languages

English
Expert

Hobbies

  • Painting
    .