Digital Marketing SEO Team Lead
Rehlat Online Services Pvt. Ltd
Total years of experience :12 years, 3 Months
• Creating an efficient and effective team for multichannel marketing
• Handling all marketing campaings to generate leads
• Pricing strategy development, from formulating hypotheses, testing their impact and final results analyses to adjustments implementation
• Affecting company culture via presentations, and consultation to become more data-driven
• Lead generation strategies creation and implimetaion for Organic Search users
• Upgrading the brand image of the company on the web
• A/B testing campaigns to increase sales performance
• User Retention campaigns
• Participate with the team in making offers for sponsors, Negotiations with events sponsors
• Content Viral Marketing for official blogs
• Executed digital strategy for account, while also outperforming competition in all engagement metrics
• Collaborate with display and marketing staff in the development and production of visual content.
• Create content for email marketing campaigns
• Social Media Marketing and Optimization
• Handling Website onsite content updation and distribution
• Handling Google Adwords campaigns
• Creating quality ads for search network and display network
• Creating re-marketing campaigns and generating reports regularly
• Writing creatives for CPC, CPA and CPM campaigns
• Regularly monitoring campaigns to generate leads
• Creating ads for mobiles and apps
• Changing bid strategy depending on requirements
• Handling Google Adsense account
• Social Media Marketing and Optimization
• Deep Analytical analysis of Social Media Profiles and Pages
• Handling Email marketing campaigns
• Search Engine Optimization and analysis
• Keyword analysis & selection for PPC and Link Building
• On-Page Recommendations
• Handling Link-Building campaigns
• Maintaining good online reputation
• Implementing strategies to increase organic web traffic
• Lead generation strategies creation and implementation for Organic Search users
• Implementing strategies to increase organic traffic to Company websites
• Maintaining good online reputation and web presence
• Online review management
• Search Engine Optimization and analysis
• On-Page Recommendations
• Handling Link-Building campaigns
• Keyword analysis & selection for PPC and Link Building
• Deep Analytical analysis of Social Media Profiles and Pages
• Social Media Marketing and Optimization
• Company official Blogs maintenance and updations through writing articles
• Competitor analysis and keywords optimization
Completed my Master's Degree(MCA) in the year 2008.Awarded as a topper in inter college IT copetition in our college.