Alshaimaa Mazroa, SENIOR EDITOR & ASSISTANT EDITORIAL MANAGER OF SAYIDATY MAGAZINE

Alshaimaa Mazroa

SENIOR EDITOR & ASSISTANT EDITORIAL MANAGER OF SAYIDATY MAGAZINE

Saudi Research and Publishing company

Location
United Arab Emirates
Education
Master's degree, Masters of Criminal Law
Experience
15 years, 11 Months

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Work Experience

Total years of experience :15 years, 11 Months

SENIOR EDITOR & ASSISTANT EDITORIAL MANAGER OF SAYIDATY MAGAZINE at Saudi Research and Publishing company
  • United Arab Emirates - Dubai
  • My current job since October 2013

• Working in SRPC Dubai office (Headquarters) and reporting directly to the Editorial Director of Sayidaty Magazine & Website.
• Attending events on behalf of the magazine, mainly in fashion & beauty, etc. and writing articles about them.
• Communicating with magazine freelancers and coordinating materials with editorial team & other offices.
• Handle the fashion and beauty sections in Sayidaty mother and baby, Quarterly Magazine.
• Acting as a true right-hand to the Editorial Manager, and supports in managerial tasks such as employees’ appraisal, attending meetings, preparing MOM, coordinating management inquiries & employees approved requests with other departments such as IT department, financial department, etc…
• Liaising with Sayidaty Offices across the Middle East, such as KSA offices, Kuwait, Beirut, Cairo, Morocco, etc...
• Produce videos for “Fashion - Beauty - Kitchen - life Style - celebrities” in “Sayidaty” website. Make advertorial videos like “Tiffany & Co”- Example on: http://www.sayidaty.net/node/425211
• Writing articles in Sayidaty weekly magazine.
• Drive and implement SEO best practices to drive online traffic.
• Analyze content performance and use insights to produce better content.
• Communicating media materials & articles with management & with editorial department teams.
• Successfully achieved previously an overseas trip to Manchester City, UK, on behalf of Sayidaty Magazine, to study the culture of the city, and to write an article about it.
• Possess wide range contacts with social media bloggers, beauty and fashion influencers, and medical and nutrition specialists.

DIGITAL CONTENT MANAGER OF ALJAMILA WEBSITE at SRPC
  • United Arab Emirates - Dubai
  • My current job since April 2013

• Working in SRPC Dubai office (Headquarters) and reporting directly to the Editorial Director of Aljamila.com
• Establish a team for the digital and content departments in Cairo, KSA, Kuwait and Jordan.
• Revamp Al Jamila website in 2014, working in all restructuring the website starting from sections, design and features.
• Establish a strong social media accounts (Facebook, Twitter, Instagram, Snapchat and youtube.
• Create Content strategy and planning for trendy contents and make sure that the contents are following the SEO rules.
• Create Social Media strategy and planning for advertorial/special campaign like competitions, survey, branded content and videos.
• Create integrated social media campaigns to generate growth in audience and engagement.
• Transforming the trendy contents to videos and interactive content.
• Handle the social media and website coverage for advertisers.
• Lead a communication networks between the editorial, technical and digital teams.
• Create content analysis reports based on the performance of the website and all social media platform.
• Generate a new opportunity with new revenue streams.
• Create a Good network relations with PR, bloggers, influencers and celebrities.

Legal Consultant at SAB Advocates & Legal Consultants
  • United Arab Emirates - Dubai
  • October 2012 to September 2013

 Draft of pleadings and legal opinion.
 Draft of claims and police complains.
 Legal Research and literation.
 Follow up the court procedures and update clients.
 Filing of claim in Dubai court portal.
 Collection and evaluation of evidences.
 Coordination with other office members to achieve a professionally and precisely legal services.
 Acquisition of new clients and maintaining the existed clients.
 support the office library with the new laws and literation.

Manager of Legal Department at Mazroa Real Estate Office
  • Egypt - Tanta
  • May 2011 to October 2012

 Supervised legal department lawyers & reported to office owner.
 Practiced general procedure law.
 Practiced Criminal Law & was in charge of case investigation.

Marketing & PR Executive at Egypt Post
  • Egypt - Cairo
  • May 2008 to September 2012

 Wrote articles in Egypt Post monthly magazine
 Responsible of diverse tasks in marketing & public relations
 Conducted Financial tasks & Communicated them with financial department

Education

Master's degree, Masters of Criminal Law
  • at Tanta University
  • June 2013

Masters of Criminal Law

Bachelor's degree, Bachelors of Law
  • at Tanta University
  • June 2011

 Bachelors of Law

Bachelor's degree, Bachelors of Mass Communication, Concentration in Journalism
  • at Cairo University
  • June 2006

 Bachelors of Mass Communication, Concentration in Journalism

Specialties & Skills

Legal Affairs
Editing Contants
Microsoft Office
Marketing
Public Relation
Social Media

Languages

Arabic
Native Speaker
English
Intermediate

Training and Certifications

General English Course (Training)
Training Institute:
American University of Cairo
Liberation News Course (Training)
Training Institute:
School of Media
ICDL Computer Course (Training)
Training Institute:
IT-Data Institute

Hobbies

  • Reading,
  • Sports
  • exploring new technology
  • learning new skills