Associate Manager - Sales and Marketing
Pak Oasis
Total years of experience :21 years, 0 Months
Developing the marketing strategy for the company in line with company objectives.
Provides information by collecting, analyzing, and summarizing data and trends.
Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising.
Working closely with design agencies and assisting with new campaigns.
Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Keeping up to date with internet and marketing trends and contribute this knowledge as an integral member of the team.
Engage consumers on social media.
Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
•Managing business portfolio of more than 100 Universities, Colleges and Institute; recruiting 300+ Students a Year from Pakistan.
•Managing team of 10 to increase horizontal/vertical business expansion to reach all over Pakistan.
•Lego Certified Trainer/Conducting classes in various school using STEM based learning.
•Prepared Strategic planning for the organization including marketing plan for brand image promotional activities.
•Managing and developing Local/International University affiliation and partnerships; in order to create twinning programs between them to increase student recruitment.
•Travelling to Malaysia and United Kingdom, for better correspondence with current Affiliated Universities and to increase overseas representation.
•Implied E-Learning technology, within the firm and between schools for easy access of information between students and Teachers.
•Sales department re-structuring increased the results of student inquiries by 40% with 15% university approval.
•Best: Developed and executed business plan for 2012 student recruitment, with 60% increment to expected budgeted numbers.
•Involved in Planning, Developing, Executing and Monitoring Strategic business goals, policies and procedures.
•Develop and deliver the strategy for new business development, marketing and communication, appropriate to need and responsive to opportunity, in close collaboration with the Board of Directors.
•Interacting with clients in USA, Canada, Australia and United Kingdom for Inbound/Outbound Campaigns.
•Training a team of 25 Agents a week on Phone Ethics, Accent and Up-Selling.
•Monitoring performance & trends to strengthen business strategy on product and market segmentation.
•Evaluate credit risk; to ensure the charge-backs do not exceed 7% to keep Merchant Account from suspension.
•Built a Quality Assurance and Support Department to keep in touch with clients. minimizing the Charge-backs.
•Best: Increased accumulated daily sales to 4000$, on Australian and Canadian campaigns.
•Managed all sale-team activities in line with the business goals of the company, with strength of over 20 employees engaged in sales and enrollment of prospective client/students.
•Scheduling the agents to attain Zero Downtime, and running operations on Weekend 24/7.
•Supported product developing activities and courses for agents to have in-depth knowledge of the courses/company.
•Handling 100+ queries daily for course approval requiring pre-requisites.
•Call customers requesting refunds as trouble shooter, in effort to maintain their accounts.
•Training agents on the license courses developed by the company. OSHA Safety, Hospitality, Real Estate/Mortgage, Cosmetology, Defensive Driving and Healthcare, on monthly basis or on influx of new agents.
•Best: Devised & implemented sales strategy to increase competition between agents to achieved desired results.
•Maintaining client and investors key accounts on day to day basis.
•Informing clients about new projects with emphasis on investment.
•Account management, developing prospective clients into sales, negotiations, and closing sales.
•Maintaining high net worth property for rental and sales, providing clients with Mortgage facilities.
•Managing records for long & short term agreements and invoices.
•Best: Sold a high net worth property worth 130million, and rented to same to another client on yearly basis.
Bachelor of Business Administration in Business Administration and Commerce
Intermediate
Matriculation with Bio and Chemistry