Amit Dohara, BUYING & MERCHANDISING MANAGER -GARMENT

Amit Dohara

BUYING & MERCHANDISING MANAGER -GARMENT

CITY CENTRE

Location
Kuwait
Education
Master's degree, RETAIL -APPAREL MARKETING AND MERCHANDISING MANAGEMENT
Experience
19 years, 9 Months

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Work Experience

Total years of experience :19 years, 9 Months

BUYING & MERCHANDISING MANAGER -GARMENT at CITY CENTRE
  • Kuwait - Al Kuwait
  • My current job since July 2015

Buying, Planning, Merchandising, Operations, Staffing, Visual merchandising for all categories -Men’s, Ladies and Kids.

Sourcing from manufacturing hubs like Turkey, China, India, Hong Kong, Indonesia, Srilanka and Bangladesh.
Responsible for the creative vision and direction of the store's visual displays.

Increased work efficiency of sub-ordinates by providing the standard format of reports and time lines

Purchase merchandise from suppliers for resale

Perform market research for better understanding of consumer interest and to further develop marketing strategies.

BUSINESS UNIT BUYING MANAGER at ANOTAH,GREENWING
  • Kuwait
  • December 2013 to March 2015

Buying: Sourcing from manufacturing hubs like China, India, Hong Kong, Indonesia and Bangladesh
Managing buying cycle for Ladies, Kids and Accessories.
Trend forecasting, Range Selection and Assortment Planning.
Work on seasonal story/collections with the Design team- Hit wise.
Responsible for the Product Development, Designing, T&A planning & Quality Standards and Vendor Management.
Work closely with the Planning Team for right stock mix and SWOT analyses
Visit stores to evaluate merchandise mix, observe competition, weight individual store needs and translate findings into executable product plans.
Worked closely with the Logistics department regarding the shipment clearance, to ensure on time availability of the merchandise and to avoid loss of opportunity

BUYING MANAGER -GARMENT at THE SULTAN CENTRE KUWAIT
  • Kuwait - Al Kuwait
  • November 2012 to December 2013

Responsible for leading the purchasing and planning of garments and footwear.

Responsible to establish the process flow and plan of action for new brand.

Responsible for plan OTB, Operation, Budgeting, continuity stock requirement, supplier business relationship, supplier on-time delivery, part pricing, and new product introduction.

Supervise a team of buyer/ merchandiser including hiring, managing and developing the team to support the stores, financial objectives for inventory turns, continuity of supply, and supplier on-time delivery each year

Oversee the negotiating, writing, review, and awarding of contracts of various types, as well as the execution of complex sourcing projects in support of private label launch.

Buyer & Merchandiser For LMI- NEWLOOK at NEWLOOK, Landmark International, Landmark, Dubai, UAE
  • United Arab Emirates - Dubai
  • July 2009 to November 2012

Category Management - Manage country specific product requirements relating to import regulations
 Inventory Management -- Ensure optimum category inventory levels are maintained at Concept/Territory keeping in mind store requirements as well as working capital constraints
 Range Planning -- Plan and select the range, type, quality and quantity of merchandise according to customer demand, trends, store policies and set prices and sell through targets in conjunction with the Buying Manager/GM to ensure they are in line with the budget.
 Customer Understanding-- Analyse market trends, consumer preferences, sell through, seasonal demands etc to formulate a buying practice in line with consumer /store demands
 Product Performance -- Ensure effective in season management of the assigned category/department through regular analysis and action planning across concept and territory, based on the performance around the following anchors
Sales vs. Stock, Inflows/OTB, Stock analysis and Stock balancing
 Generate Profit -- Provide inputs on the expected margins, possible price points and other parameters for promotions within the product category
 Representing and communicating on behalf of the franchisee in relation to the end to end ordering process of respective department.
 Allocation strategies of products
 Monitor trainee development and facilitate complaint resolution and Responsible for the management of IT -Projects

SR.MERCHANDISER-LADIES-LINEGERIES&MATERNITY at NEWLOOK, LANDMARK INTERNATIONAL
  • United Arab Emirates - Dubai
  • June 2009 to November 2012

Representing and communicating on behalf of the franchisee in relation to the end to end ordering process of respective department.

Ensure optimum category inventory levels are maintained at Concept/Territory keeping in mind store requirements as well as working capital constraints.

Manage country specific product requirements relating to import regulations and Allocation strategies of products.

Ensure effective in season management of the assigned category/department through regular analysis and action planning across concept and territory, based on the performance around the following anchors.
Sales vs. Stock, Inflows/OTB, Stock analysis and Stock balancing.

Responsible for the management of IT -Projects.

Sr.Merchandise Planner at Nayomi, Kamal Osman Jamjoom Est, Dubai, UAE
  • United Arab Emirates - Dubai
  • January 2007 to June 2009

Key deliverables:
 Responsible for financial and Merchandising planning process and supporting the Buying Group
 Merchandise Plan by delivering the OTB for Brand
 Responsible for seasonal Analysis-Pre and Post sales
 Allow buyers to purchase the stock
 Preparing analysis of performance at departments and product level
 Responsible for the management of IT -Projects

Highlights
 Increased market share by 2% (exceeding sales goal of 2 million for 2008) on a slow moving product line by winning a new customer.
 As part of an 11 member team, increased efficiency of Forecasting Process cycle from 10 to 7 months and delivered a high quality product on time and $50, 000 under budget, despite a last minute change in the project specifications
 Received a management award “GOLD STAR” for a decrease in the lead-time of season product from 10 months to 7 months and increased the work efficiency in the brand by implementing concept “Critical Path Analysis” resulting in yearly cost savings of $ 50K and a quicker identification of process errors

Asst .Buying Manager-Kids at Piramyd Retail Limited, Mumbai, India
  • India - Mumbai
  • January 2005 to January 2007

Key deliverables:
 Responsible for independently buying a category of business & managing financial components to include creating a compelling, well-balanced assortment of product to reflecting a good/better/best strategy
 Identified emerging trends: industry, category, consumer, etc
 Responsible for Range Planning and Budgeting
 Played a key role in Vendor Management
 Co-ordinated with Marketing, IT, Account, Retail and Warehouse Team
 Understood and communicated season performance through metrics

Highlights
 Generated 14% additional income to the business from Initiative brands rationalization & revenues from Shop-in-Shop, Promotions and in store Marketing.
 Increased work efficiency of sub-ordinates by providing the standard format of reports and time lines
 Bagged appreciation for ‘excellent performance’ from management for successfully Managing and Organized kid’s promotions with the Cartoon Network

MERCHANDISER at KEMPFORT ,BANGALORE ,INDIA
  • India - Bengaluru
  • June 2004 to January 2005

Responsible for Stock Planning and Replenishment, Played a key role in Vendor Management

Worked on all components of Visual Merchandising, Analyzed data, performed GAP Analysis, anticipated issues, and forecasted results.

Highlights
Suggested new products ranges and two tier system to the company and increased the profit margin by 12%.

Increased department sales contribution by 3% and independent managed Category

Education

Master's degree, RETAIL -APPAREL MARKETING AND MERCHANDISING MANAGEMENT
  • at National Institute of Fashion Technology
  • June 2004
Bachelor's degree, DYES ,CHEMISTRY
  • at Purshotamdas Thakurdas College of Science Surat
  • June 2002

Specialties & Skills

Visual Merchandising
Product Analysis
Planning
Merchandising
EXCEL ANALYSIS

Languages

English
Expert

Training and Certifications

Excellence in Communication Skills (Certificate)
Date Attended:
August 2006
Valid Until:
August 2006

Hobbies

  • Dance , Drawing and Sports