Ammar Al Tayara

BeeORDER is the first and largest food ordering platform in Syria, founded in 2016, with more than 90+ employees, and operating in 4 cities.

Worked with the executive team and team leaders to provide human resources support and consultation on the most complex issues,
recruitment, performance management, compensation and rewards, employee relations, and people development. Which helped in
improving the employee turnover rate to 7%.

Modernize and digitalize outdated, bureaucratic payroll and attendance processes. Implementing a new software to record and track
employees' attendance, leave, and overtime requests, which is reflected on their salaries. That change helped us process salary
payments within 24 hours.

Assisted in introducing management by objective initiative (OKR) by setting department-level objectives, monitoring the progress,
and evaluating the performance periodically. Which helped the company in achieving 90% of its Q3 goals.

Improved the hiring process by conducting interviews to determine if the candidate fits both the position and the company’s culture.
By conducting telephone prescreening interviews and selecting between one-on-one or panel/group interviews. Managed to get the
average time to fill a position to 40 days.

Lead several departments restructuring to increase employees’ efficiency in meeting set objectives and to cope with the company’s
rapid growth. The restructuring involved the following: Changing the department organizational structure. Improving and
introducing new processes.

Designed drivers incentive module using Power BI, replacing the manual spreadsheet-based system. Which helped in saving time, reducing errors, and saving money. Eventually, this module was used as the foundation for the Tech team to develop a customized incentive module.

Developed customized reports and dashboards for several departments (Operations, Marketing, Finance, and Management) that focused on showing key metrics to help in monitoring performance and improving the operations. These reports played an important role in growing monthly orders 4 times, and monthly NMV 12.5 times over a period of 17 months.

Translated figures and facts to assist department managers in making strategic business decisions, by presenting data analysis findings via periodic meetings and providing customized dashboards showing operations summaries and trends.

Executed monthly Board of Director presentation in cooperation with the CEO, summarizing key monthly operations indicators (active user, outlet, driver growth, and retention, fulfilled orders growth, order duration, and marginal profit per order)

Prepared series A and B funding rounds along with the CEO and the Financial Advisor. The main tasks were updating the financial simulation engine for a 5-year budget, calculating CAC to LTV ratio, calculating the user’s monthly and weekly cohort analysis, preparing valuation methodology (GMV and revenue annualized multiplier, ) and developing a presentation structure.

Delegated all tasks and duties to the BI team and provided needed mentorship on critical tasks or complex projects, while focusing on my new role as People Operation Manager.

FAKT is contracting to operate in favor of the government, private sector and NGOs. In the fields of electricity, water treatment, and health sectors.
Analyzed the business applied operations using observation, interviews, and feedback. Which enabled me to determine the main
issues and which operations are not efficient. Reported finding to the management and highlighted the main issues which need to be
improved urgently.
Developments were focused mainly on three departments. First, Improving the pricing sheet process for Research and Development
department, which helped in finalizing both technical and financial offers with 72 hours. Secondly, improved Project Feasibility study
so it focuses on the project's ROI to empower decision making. Finally, Implemented budget vs actual to track department's
performance.
Designed customized attendance and payroll Excel template, that helped in collecting and tracking data related to employees' daily
attendance, leaves, salary advances, and all other related activities that would impact salary calculation. This system allowed HR to
generate the salary report at the end of each month without any delay.
Restructured the financial department, starting from enforcing account payable and receivables policy and procedure, weekly
accounts' balance reconciliation, and designing project management process to reflect each project's status, financial position, and
operational progress.
Presented to the management a weekly update for the projected cash flow enabling us to manage the expenses and align it with the
expected income so operations keep running smoothly and efficiently.
Contact: Abdulwahab Killawi