Senior Marketing Specialist
Arkan Institution ( Organize exhibitions and conferences)
Total des années d'expérience :3 years, 9 Mois
• Planning, implementation and follow-up for all special events and annual receptions.
• Develop and maintain event and volunteer databases.
• Manage all aspects of volunteer committees and volunteer coordination, including but not
limited to, staffing, recruitment, supervision, training and acknowledgement.
• Coordinate event logistics, publicity, including public relations, advertising and collateral
material design, production and distribution.
• Responsible for the development and fulfillment of the events and marketing budgets.
• Responsible for silent auction, prize and in-kind donation solicitations for each event.
• Cultivate and expand sponsorship development and fulfillment.
• Cultivate and implement with the Director of Development a business-based donor development
program.
• Coordinate logistics of event ticket sales.
• Supervise and coordinate with event contractors.
• Annually develop and implement marketing plans and materials.
• Write, submit and follow-up to ensure placement on press releases and stories to established
contacts with local and regional media.
• Maintenance of website.
• Broaden social networking to benefit the organization.
• Establish and expand merchandise opportunities.
• Actively participate and staff committees as necessary and appropriate.
•Development, production and delivery of projects from proposal right up to delivery.
•Delivering events on time, within budget, that meet (and hopefully exceed)expectations.
•Setting, communicating and maintaining timelines and priorities on every project
•Communicating, maintaining and developing client relationships
•Managing supplier relationships
•Managing operational and administrative functions to ensure specific projects are delivered efficiently
•Providing leadership, motivation, direction and support to your team
•Travelling to on site inspections and project managing events
•Being responsible for all project budgets from start to finish.
•Ensuring excellent customer service and quality delivery
Highlights:
• Created a detailed internet marketing plan covering various SEO aspects, action plan, and guidelines on marketing ad copy.
• Crafted in-depth e-marketing plan for Hajar Tower to effectively target intended audience.
• Prepared detailed Market Research plan for Benna Channel project.
Key Responsibilities:
• Overseeing, devising, and successfully implementing advertising campaigns through in-depth analysis of sales forecast, preparing detailed marketing strategies, and presenting promotional presentations to communicate the ideas to senior management.
• Proactively monitoring overall business data in order to help guide the business towards profitable direction by analyzing costs, evaluating sales figures, and comparing with market potential for exploring future revenue growth possibilities.
• Directly responsible for creation of marketing literature by conveying requirements to the design department, inventorying stocks, placing orders for required supplies, and verifying receipts.
• Contributing business acumen and factual market information including sales data, market share, market leaders, forecasts, client analysis, competitive products and customer service feedback.
• Conducting detailed market research to help make critical business decisions including new product launches, changes in product lines, branding decisions, and revisions in marketing communications.
• Collaborating plans, conducting meetings, and organization tradeshows to establish contact with strategic business partners by scheduling and assigning appropriate marketing personnel, to successfully increase market reach.
• Responsible for preparation and allocation of annual marketing budgets while keeping effectiveness, cost efficiency, and maximizing of impact for future marketing campaigns.
• Remaining abreast of different job knowledge aspects by attending available trainings and certifications, reading trade publications, and remaining updated on changing market dynamics.
• Guaranteeing assigned jobs have been accomplished to the fullest satisfaction level and all opportunities of delivering beyond expectations are availed.
Key Responsibilities:
• Initiated sales and marketing activities through different means of communication including telephone, face to face meetings, and emails etc.
• Met with prospective customers, offered available properties, and fulfilled buyers’ needs within their limited budget.
• Responsible for preparation of important documents including contracts, sale purchase agreements, lease agreements, and deeds.
• Liaised with different banks and other financial institutions to help needy customers secure funds for making real estate purchases.
• Assisted the marketing team in selling different properties by placing advertisements and communicating about available potential buyers.
• Created detailed reports on company marketing efforts, their overall effectiveness in generating more business, and suggesting any corrective actions required to further improve future results.
• Acted as a problem solver to trouble shoot any problems, regularly updated potential customers’ database, and managed other secretarial tasks.
Key Responsibilities:
• Offered high end support by providing required information related to company products and services while ensuring delivery of exceptional customer service.
• Interfaced with customers, listened to their complaints, escalated them to right levels, and followed up with relevant department for timely resolution.
• Contributed towards company’s sales by capitalizing on opportunities to up-sell and cross-sell company products and services.
• Ensured all customers queries and concerns were carefully listened to as well as answered by remaining updated on rebuttals, new offers, deals, and other continuously changing information.
• Shared customer feedback with senior management and offered recommendations to improve the overall customer service experience.
