Head Of Ecommerce
Arabian Oud
Total years of experience :16 years, 3 Months
Arabian Oud is the largest fragrance manufacturer and retailer around the world specializing in incense, oriental perfumes and oil perfumes.
Established in 1982, Arabian Oud is the largest fragrance manufacturer and retailer around the world specializing in incense, oriental perfumes and oil perfumes. Being the Scent of Luxury, Arabian Oud is a prominent and trusted name with over 35 years of expertise in the production of authentic scents.
More than 800 branches across all the world
At Arabian Oud, we strive for perfection and our dream is to spread our Eastern Culture and Great heritage embodies in our perfumes throughout the entire world. We translate our rich heritage into our products. We travel the world from East to west trying to find rare Fragrances that no one have introduced, and with our intense experiences that we gained many years we introduce a signature Fragrance that is unique to Arabian Oud. Currently we have 800 branches over 150 cities and 35 countries worldwide, from London to Paris and all across the Middle East with a dedication to quality and perfection in the art of perfumery. We want to amaze the world with our natural ingredients, unique scents and exquisite designs and packaging.
Responsibilities:
- Manage planned, built, and fully operated operation in Saudi Arabia and GCC
- Set the E-commerce business sales & operation plan and P&L for the KSA and GCC and developed the needed ecommerce teams consisting of Category teams, buying/purchasing teams, customer care, operations team, sales team, Business development team, marketing team, and content team.
- Conducting and managing Country's P&L and setting the departments KPIs and targets.
- Moved the company in saudi to a sustainable growth M/M.
-Set up our operation and launching our online business in the other countries in GCC
-Develop and plan the overall eCommerce strategy, operations, and budgeting.
- Lead and negotiate annual agreements with eCommerce partners.
- Develop joint business plan, KPIs and Goals with each eCommerce partner and client.
- Define and implement Go to Market strategy with cross functional teams (marketing, supply chain, IT, finance,
legal, etc.).
- Identify new eCommerce trends and opportunities for business growth and implement action plans
- Prepare and present products proposals to future and current eCommerce partners in collaboration with Local
Market teams.
- Brief the branding partners on the client content requirements to enhance brand's visibility and presentation
online.
- Work closely with digital and marketing teams and partners to define the consumer experience and e-
merchandising on third party websites.
- Work with Finance, IT, Customer Care Operations, and Logistics teams to achieve business objectives, as well as
key projects and trading initiatives.
- Report to management, and clients of the project activities.
• Responsible of P&L for ksa
• Managing KSA team.
• GSV fulfilled from Saudi - total value
• Sales fulfilled from Saudi
• Stuck inventory- NDR / purchases.
• Cash utilized
• Fulfillment rate - shipping / make sure delivery happened on time.
• PC1/PC2/PC3 from Saudi fulfillment.
• Launches new categories - business development / exclusive offers .
• •Managing BD Team.
• •Setup and create good assortment across all category to build strong and big web in the region.
• •Monitor the sales KPIs regularly and collected market intelligence.
• •Build trust between KSA suppliers and our new website though giving them full support (listing, improve sales, analysis, online marketing, offline marketing, , , , etc) .
• •Evaluating on monthly and quarterly basis our performance with top management
• •Analyze site 's sales for improvement.
• •Work closely with the marketing team to ensure successful development and Launch of new offers on the site.
• •Define the requirements for sales management and ensure the implementation and roll-out are meet management expectation in terms of budget and functionality.
• •Analyze site 's sales for improvement.
• •Submitting our monthly planning and develop it aligned with company strategy.
• •Build suppliers loyalty by maintaining strong relationship with them to achieve our targets together.
• •Maintain our stock Levels, availability & visibility and avoid keeping stock.
• •Brand development, web site traffic growth.
•Strategic Consulting, including business plan & sales strategy development.
• •Build, develop and maintain a highly motivated and skill partner management team.
• •Managing the cross-functional planning process across all Categories.
• •Prepares action plans by individuals as well as by team for effective search of sales.
• •Develops a business plan and sales strategy for the market that ensures attainment of company sales goals and profitability.
• •Responsible for the performance and development of the key Account and business development team in ksa .
• •Initiates and coordinates development of action plans to penetrate new companies (suppliers).
- Analyzing the purchase requisitions and arrange for orders and pricing all items
- Negotiations and renegotiation in order to get the best price and best payments terms and conditions.
- Arranging PO / Contracts
- Ensure that all information related requests are accurate and processed in a timely manner.
- Work on special cost savings projects.
- have experience in Purchasing, , Supply relationships trading Agreements, Determines and continuously maintains the ideal assortment, Suppliers structure, Price and Promotions contribute to the merchandising and category strategy formulation to ensure that buying of product category is implemented in accordance with buying objectives
- I have excellent teamwork and communication skills as sourcing and merchandising and marketing
- handling very big category which is the biggest and most importance in the department
- improve product range, achieve sales and margin targets, manage stocks, purchasing plan in order to achieve our target
- Follow up on supplier yearly contracts renewal
- arrange for promotions and campaign with marketing department and merchandiser team
Souq.com is the largest e-commerce site in the Arab world, featuring more than 200, 000 products across categories such as consumer electronics, fashion, household goods, watches or perfumes. Today Souq.com attracts over 8 million visits per month and is fast growing as more consumers shop online in the Arab world.
-Building inbound department from start up :hiring people training all section receiving officer, supply chain team / logistic and put away team and teach all how they can do there work and what is there duty
-Managing, recruiting and training a team of 20+ members, including receiving officer, supply chain officer, drivers, associates and labor force. Insure achieving targets within allocated budgets; in addition to meeting saudization requirements.
-Developing workflows and processes using detailed charts and VOSP’s in full synchronization with ERP and logistics application.
- Managing supply chain/inbound receiving in coordination with procurement team and suppliers to insure smooth operations and timely receiving within set KPI’s. Including suppliers relations, pickup rout planning, goods receiving, bar coding and put away.
-- Managing storage and stock control team of over 20K SKU’s, insuring all time stock level though daily cycle count and minimum shrinkage of stock of 99%. Assuring space and 4000 bin locations to best utilization of stock value of 10 million SAR.
- Engaging with regional teams (IT team, ERP team, Operations) for continuous improvements and enhancements.
- Reporting to executive management with business analysis reports from available sources to support in strategic decisions.
- Managing procurement of operations supplies in coordination with finance team and insuring cost is within set annual budget
-Overseeing and recording deliveries and pickups.
-managing all return items which are coming from customers and working with courier
-Analysis our purchasing and issue the orders through our system (ERP)
-Managing all suppliers and find new sources
-Follow up with suppliers to get our orders as soon as possible
-Arrange with all category managers for their order (pre-order /sold order / consignment order )
-Fixing all issue with all suppliers(stock availability - payment issues - arrange delivery - timing)
-Arrange with our fulfillment center for receiving and pick up the orders
-Fixing prices and find best price for the company in order to gain more benefit
-Define new suppliers on system (ERP) and upload all lists of new items
managing all procurement team
E-commerce start up | Consultant | Advisory Services - eCommerce
Overseeing the sales process in the entire region and follow the Omer purchase required of all customers the company's clients are six extra Carrefour and hyper panda, Electros and E- Max and follow the best conditions promoter own and develop their schedules and the achievement of Target for the region
lead the team in Samsung branch
Prepare budget and built it in this big company