Ana Fitriana

- Exercising structured ex-officio oversight to model corporate governance, financial compliance, and commercial risk management for the international travel and hospitality business unit.
- Aligning regional business expansion strategy and cross-border operations with the holding group’s long-term fiscal targets and the Saudi-Indonesian travel corridor dynamics.

- Executing multi-departmental supervisory control over property management systems, hospitality accounting standards, and financial variance analysis.
- Supervised the integration of automated enterprise accounting software and IT workflows, eliminating operational redundancies and ensuring 100% financial data accuracy for executive audits.

- Directing the strategic expansion and financial governance of a multi-sector holding company, driving operational excellence across 9 distinct business segments with over 150 retail and commercial operations.
- Spearheading corporate digital transformation and IT infrastructure modernization, successfully implementing centralized financial technologies to enhance data security protocols and streamline cross-unit reporting.
- Orchestrating group-wide corporate finance, capital allocation, and rigorous budgeting frameworks, resulting in enhanced liquidity management and optimized asset protection.
- Providing executive oversight to business managers to enforce strict cost-efficiency frameworks, resulting in significant operational cost reductions while consistently achieving corporate revenue targets.

- Managed and optimized commercial advertising space sales and high-value client portfolios for Suara Muhammadiyah Magazine, consistently driving sustainable revenue growth for the media business unit.
- Cultivated and retained strategic B2B partnerships with corporate accounts, commercial advertising agencies, and large-scale institutions to secure long-term media placements.

- Managed the financial administration and billing processes for magazine advertising spaces, ensuring accurate invoicing and timely collections.
- Handled day-to-day administrative documentation, sales contracts, and financial record-keeping for corporate advertising clients.
- Collaborated with the marketing and sales teams to reconcile monthly advertising revenues and support financial reporting for the media unit.