Tatweer
Total years of experience :8 years, 8 Months
Leading and managing a small creative team to carry-out all marketing activities
• Planning and execution of all communications and media actions on all channels, including online and
social media
• Maintains a good relationship with local, national and international media, like Alwasat, Libya Herald,
BBC and CNN
• Working with international partners like UNDP, European Union, MIT Pan Arab, M&C Saatchi, and
Rogan Productions
• Devising and carrying out large scale marketing campaigns; analysing the success of marketing
campaigns and creating reports
• Devising the Brand strategy, including the setting of style guides, brand guidelines, and brand vision
• Supervising the design of all promotional collateral to establish and maintain consistency in branding
• Developing the communication plan and managing the company's social media accounts
• Designing and developing all the written and visual content for the company's website
• Managing the budget for marketing and promotional items
A certificated course for all those involved in decisions and actions impacting the health of the brand. It is also of
direct interest to marketing, product and brand managers and supervisors.
An Online Nanodegree course where you can learn to create marketing content, use social media to amplify your
message, make content discoverable in search, run Ads campaigns and advertise on Facebook. Additionally,
learn how display and video ads work and how to market with email, and measure and optimize with Google
Analytics.
I had a couple of weeks working in the Beirut office of M&C Saatchi MENA on real projects as a one of their
team.
A two-weeks intensive business acceleration course designed to empower entrepreneurs with the skills needed
to grow their business.
In 2017, in Tatweer Research we were about to open the first coworking space in Libya which is TEC Space, so I
had a couple of weeks with Cogite team in Tunis to learn how to market coworking spaces and what kind of
content we should create.
In Tunis, with DigitalMania Studio, I had a couple of weeks working on their studio to learn how to manage the
teams in the creative field like who distribute the tasks and how to do the follow-up and measuring.
Developed the visual identity for the Enjazi Start-up Competition, the first-ever nationwide start-up
competition
• Devised and executed the communication and marketing plan for Enjazi Start-up Competition
• Designed all of the promotional collateral for the company and the Competition
• Created marketing materials for the website and other marketing platforms
Journalist
Ultra Sawt
Developed original pieces on the situation in Libya post 2011
Please have a look at the published work here and here
Please have a look at the published work here and here