Arifur Rahman, Zonal Head , SAVP

Arifur Rahman

Zonal Head , SAVP

Mobility i Tap Pay Bangladesh Limited (Tap n Pay)

Location
Bangladesh
Education
Master's degree, Marketing.
Experience
18 years, 10 Months

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Work Experience

Total years of experience :18 years, 10 Months

Zonal Head , SAVP at Mobility i Tap Pay Bangladesh Limited (Tap n Pay)
  • Bangladesh
  • My current job since November 2016

 Lead the zonal sales team to achieve the organizational goal through coordination of the Partner Distributor, distributors, vendors and an overall channel management. Onboard 58 partner Distributor, 100+ Dealer & 5000 agent in north east zone.
 Lead 158 Distributors and around 200 team member of distributors of Dhaka, Dhaka Outer, Chittagong, Comilla, Mymensingh and Sylhet Region.
 Facilitate growth and sales strategies, ensure 44% contribution on total sales.
 Exceeded business sales targets with a 10% lift in revenue growth month over month
 Managed a customer campaign focused on acquisition and revenue generation in the first six months and generated 20% increase in revenue lift over control group
 Lead the sales team of all regions towards achievement of the organizational goal.
 Monitor the mobility of field sales force, trouble shooting and removing discrepancies in field sales of the zone.
 Track competitor activities for fine tuning the selling strategies.
 Achieve maximum penetration of buyers for each set of inventory on the network.
 Strengthen client relationships at various levels through regular client meetings to achieve top of mind awareness and preferred partner status with clients.

National Sales Manager. at Omega Distribution Ltd.
  • Bangladesh
  • April 2015 to October 2016

 Managed and mentored 10 RSM, 40 ASM’s 300 Sales Executives while successfully handling up to 100 Dealer & 54000 POS nationwide.
 Determines annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results. Evaluate market demand and competition activity.
 Closed an average of 35% of all leads and achieved between 110% and 120% of projected monthly sales goals during tenure.
 Established relationships within company and guided sales representatives to close deal generating 600 million in recurring annual revenue.
 Orchestrated successful promotional campaigns, including a special offer that penetrated market territory by 6% in one day.
 Grew sales revenue by 70% within the first quarter for the department and 120% on personal objectives.
 Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.
 Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
 Maintains national sales staff by recruiting, selecting, orienting, and training employees.
 Maintains national sales staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results
 Contributes to team effort by accomplishing related results as needed
 Networks with potential customers and business partners in an effort to promote certain products

Sr. Manager at Multinet Group ( Ollo wireless Internet)
  • Bangladesh
  • October 2011 to March 2015

 Achieving all the Sales, Distribution and revenue targets of the entire region. Successfully grew sales 12% year over year
 Management of all distributors, dealers, Shop in Shop and mono branded Sales.
 Monitoring of distribution parameters and sales performance on a daily basis.
 Developed sales reporting to meet objectives.
 Regular visits in the market to monitor Franchises Sales activities, Channel Partner’s performance, build relationship, merchandising checking & Campaign execution.
 Follow up Compliance status of the territory sales.
 Plan & execute event activities and initiatives in the territory.
 Execute Channel partner’s motivation activities and briefing sessions.
 Ensure that all Franchisee resource are in place according to Ollo Guidelines.
 Establish trade relationship with key channel partners of the territory.
 Recruitment, Performance monitoring and development of all field forces. Increased time management of sales department by 40%.
 Ensure optimum level of customer (trade & Subscriber) satisfaction at the territory.
 Follow up Franchisees KPI and distribution dashboard and take necessary actions for improvement.

Manager. at BanglaLion Communications Ltd
  • Bangladesh
  • January 2010 to September 2011

 Sales Manager charged with growing company revenue by building customer plans, developing and implementing marketing strategies and building and maintaining positive relationships with vendors, donors and clients alike.
 Established regional channel network to appoint 100 Dealers & 3000+ point of sales nationwide within 1st six month.
 Personally achieved an average of 140% of annual sales goals.
 Provide necessary planning to Sales Officer / Distributors and ensure monitoring of market-wise lifting to achieve sales target.
 Achieved 2011 Best employee Award for outstanding sales results, representing the first time the division achieved this recognition.
 Making plans for increasing POS with regular supervision.
 Ensure product availability in the market and make the POS loyal towards company.
 Effective planning for product distribution & market development.
 Effective planning to increase in overall revenue for company.
 Ensure effective implementation of expected daily activities and follow up on Sales point performance.
 Analyzing information to monitor plan performance improvements and product and goods demand.
 Manage New Product Introduction and supervise promotion planning and evaluation.
 Manages potential channel conflict with other firm sales channels by fostering excellent communication internally and externally

Sr.Executive. at Ranks Telecom Ltd
  • Bangladesh
  • March 2008 to December 2009

 Prepare a Sales Target & sales plan for TSO on the basis of daily target as well as monthly target.
 Increased sales 25% each quarter and consistently achieved & exceeded the targets in all the years.
 Exceeded FY 2009 distribution targets by 131%. Improved area in overall productivity and percentage to goal, becoming the highest producing area in the entire market, exceeding annual plan by 31%.
 Expanded product portfolio of the organization and building brand preference by executing promotional events like product exhibition & seminar events.
 Managed and monitored 20 Dealers & 20 TM by implementing effective strategies to maximize sales, revenue and collection targets.
 Achieved and exceeded new distribution and volume goals during 30-60-90 day period.
 Lead the Sales forces to achieve targeted sales.
 Drive and achieve, increase in overall revenue for company.
 Provide necessary planning to Sales Officer & Distributors and ensure monitoring of market-wise lifting to achieve sales target.
 Develop channel partner business plans and provides timely, accurate reports and other information on partner activities.
 Educate channel partners on company products and services, processes, procedures, and rules of engagement, etc.
 Effective planning for product distribution & market development.
 Ensure effective implementation of expected daily activities and follow up on Sales point performance.
 Analyzing information to monitor plan performance improvements and product and goods demand

Territory Officer at Grameenphone Ltd
  • Bangladesh
  • July 2005 to February 2008

 Attain Territory Sales Target through daily POS visit, ensuring proper distribution of products and implementation of retail channel activities.
 Developed partner’s relationships to expand territory growth.
 Achieved 130% Annual Quota Attainment in 2007.
 Prepare own market visit plan, retail execution plan, TMM route plan, campaign execution plan, distribution extension opportunity etc. on regular basis.
 Lead and motivate the retailers to strongly promote GP and induce push sales.
 Provide all necessary support to retailers according to channel development plans.
 Provide timely feedback on market activities to relevant people for coordinated planning, making informed business decisions and generating timely actions.
 Develop strong trade relationship with all Telco and key flexi retailers.
 Monitor SE and TMM performance on a regular basis and provide structured feedback for development.
 Manage regular and on demand (Daily, Weekly, Monthly and/or Ad-hoc) reports according to business requirements

Education

Master's degree, Marketing.
  • at Eastern University
  • March 2006

Specialties & Skills

Distributions
Channel Management
Distribution Network Design
Distribution Management
Sales & Distributor Management

Languages

English
Expert

Training and Certifications

Communication (Training)
Training Institute:
Grameen Phone Ltd
Date Attended:
October 2007