Project Intern
Dawlance Group of Companies
مجموع سنوات الخبرة :0 years, 7 أشهر
-Developing a marketing strategy for Small Kitchen Appliances
-Conducting a research on competing brands marketing strategy
-Planning effective BTL campaigns
-Developing a launch plan for Airfryer Microwave
Worked on Colgate GRF
-Prepared IMC bi annual review Presentation for Colgate GRF
-Assisted in planning, execution and monitoring of Trade BTL
-Coordinated departments for successful implementation of BTL Activity
-Planned and Strategized a BTL in Kidz Dunya, Dolmen Mall
-Collaborated with Spectrum Y&R for Colgate GRF’s branding
-Worked on SAP to prepare PR’s for BTL items
-Collaborated with artwork departments for in-store branding
Majoring in Marketing and Sales Key Courses: Marketing 101 Marketing Issues in Pakistan Brand Management Advertising Consumer Behavior Integrated Marketing Communication Sales Management Supply chain Management