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Arshad Shaikh, Marketing & Audience Growth Manager

Arshad Shaikh

Marketing & Audience Growth Manager·Thenewswala.co

United Arab Emirates

Master's degree, Masters in Management Studies

Work experience

Total years of experience: 7 years, 2 months

Marketing & Audience Growth Manager

May 2024 - Present

Thenewswala.co

Mumbai, India

May 2024 - Present

1. Audience Acquisition: Developed and executed strategies to expand the subscriber base through digital channels, including social media, and partnerships.

2. Data Analysis & Campaign Optimization: Analyzed subscriber data and utilized A/B testing to identify growth opportunities, collaborating with influencers to enhance engagement and retention.

3. Market Research: Monitored industry trends and competitor activities to refine and improve growth strategies.

Company industry:
Advertising
Job role:
Marketing and PR

Senior Executive - Business Strategy

February 2021 - December 2023

Medika Bazaar

Mumbai, India

February 2021 - December 2023

1. Lead Generation & Sales Conversion: Generated leads through online ad campaigns, LinkedIn, and cold calling; effectively converted leads into sales.

2. Account Management & Relationship Building: Managed key accounts for hospitals and corporates (e.g., TATA, PWC) while maintaining strong relationships with doctors and purchasing managers.

3. Order Fulfillment & Vendor Coordination: Oversaw the entire order cycle, including order fulfillment, new vendor enrollment, and coordination for estimates; conducted training sessions for new product launches.

Company industry:
Other Healthcare Services
Job role:
Management

Senior Relationship Manager

August 2019 - January 2021

Mahindra Holidays & Resorts

Mumbai, India

August 2019 - January 2021

1. Lead Generation & Sales Presentations: Generated leads through cold calling and existing clients; delivered impactful sales presentations with a high conversion rate.

2. Client Relationship Management: Maintained strong client relationships and provided exceptional customer service, ensuring high satisfaction levels.

3. Business Development & Support: Identified potential customers and new business opportunities; prepared pre-sales proposals and supported new members in booking their first holiday, generating quality referrals.

Company industry:
Hospitality & Accomodation
Job role:
Sales

Management Trainee

December 2018 - July 2019

Abhaytech Solutions

Mumbai, India

December 2018 - July 2019

1.Product Awareness & Client Management: Created awareness for the MEETKPI product while handling existing clients of Abhay Techsolutions and maintaining strong client rapport to drive business growth.

2. Lead Generation & Sales Development: Developed new business through effective sales strategies, generating leads via tele-calling and cold calling, and conducting area mapping.

3. Reporting & Meeting Coordination: Scheduled meetings and prepared weekly sales reports to track progress and ensure accountability.

Company industry:
Software Development
Job role:
Sales

Education

University of Mumbai

January 2019

January 2019

Master's degree, Masters in Management Studies

India

GPA (percentage): 58.90%

GPA (percentage): 58.90%

Specialization in Marketing and sales

Skills

Corporate Sales
Expert
Corporate Sales
Expert
B2B Sales
Expert
B2B Sales
Expert
Business Development
Expert
Business Development
Expert
Sales
Expert
Sales
Expert
Marketing
Expert
Marketing
Expert
BUSINESS DEVELOPMENT
Expert
BUSINESS DEVELOPMENT
Expert
CUSTOMER SERVICE
Expert
CUSTOMER SERVICE
Expert
COLD CALLING
Expert
COLD CALLING
Expert
ACCOUNT MANAGEMENT
Expert
ACCOUNT MANAGEMENT
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
RELATIONSHIP MANAGEMENT
Expert
RELATIONSHIP MANAGEMENT
Expert
LEAD GENERATION
Expert
LEAD GENERATION
Expert
ORDER FULFILLMENT
Expert
ORDER FULFILLMENT
Expert
PRESENTATIONS
Expert
PRESENTATIONS
Expert
BOOKING (RESOURCE PLANNING SOFTWARE)
Expert
BOOKING (RESOURCE PLANNING SOFTWARE)
Expert

Languages

English
Native Speaker

Training and Certifications

Training
Market Research
Sir M Visvesvaraya Institute of Management Studies and Researcg
May 2019

Hobbies

  • Jogging, Long Drives, Vintage collection