Arun Anand

▸ Built and managed a $5M+ qualified Sales pipeline; achieved AED 2.5M in ARR in the first 12 months, exceeding quota
by 25%+ through disciplined MEDDPICC qualification and structured multi-stakeholder deal execution.
▸ Acquired 30+ enterprise B2B logos across healthcare, insurance, FMCG, logistics, and real estate — including Mediclinic,
Burjeel Holdings, DP World, Daman Insurance, P&G, Alpha Dhabi Holdings, Bayut & Dubizzle, Al Futtaim group, Cocacola, MOE and Emirates Transport.
▸ Increased Customer Lifetime Value (CLV) by 30% by converting one-off activations into multi-year wellness contracts through strategic upselling and CHRO-level relationship management.
▸ Strong HR network and understanding of their needs in regards with hr operations and employee engagement
▸ Achieved 95%+ client satisfaction and 92%+ retention rate by partnering cross-functionally with Operations, Marketing,
and Customer Success teams to ensure seamless onboarding and delivery.
▸ Reduced enterprise sales cycle by 20% through refined consultative sales processes, stronger procurement alignment,
and earlier stakeholder mapping across complex multi-department deals.
▸ Conducted C-suite engagement with CHROs, Marketing Heads, Procurement Directors, and GMs; led multi-round
commercial negotiations through to contract closure on high-value multi-year agreements.

▸ Drove AED 8.5M in revenue by onboarding 40, 750+ residential units across UAE enterprise real estate portfolios within
18 months, establishing Nobrokerhood as a tier-1 PropTech SaaS vendor in the market.
▸ Owned full-cycle enterprise SaaS sales across CRM, CAFM, VMS, and ERP modules for major developers, OAMs, and
property management firms — from discovery and demo to multi-year contract execution with average ACV of AED 200K+.
▸ Scaled and mentored a 6-person BDM team; embedded MEDDPICC and SPIN frameworks into the team sales playbook,
improving pipeline conversion rate by 35% and driving consistent quota attainment across the team.
▸ Conducted quarterly competitive benchmarking, pricing analysis, and GTM strategy reviews with leadership to sharpen
positioning and improve net revenue retention (NRR) across the PropTech vertical.
▸ Partnered with Product and Tech teams to log and prioritize client feedback, contributing to platform roadmap enhancements that reduced churn and improved onboarding experience.

▸Spearheaded UAE market entry from zero; generated early-stage pipeline, validated product-market fit, and achieved
80% portfolio closure rate across mid-market and enterprise accounts within first year.
▸Built and executed go-to-market (GTM) strategy, including ICP definition, pricing model, sales playbook, and competitive
positioning aligned with UAE real estate regulations and operational realities.
▸Promoted to Sales Head - UAE within 16 months in recognition of consistent quota attainment, revenue impact, and
team leadership potential.

▸ Sustained AED 4M+ in annual revenue across enterprise cybersecurity, IT infrastructure, and communication solutions,
consistently meeting and exceeding sales quotas in a competitive UAE IT market.
▸ Acquired 20+ enterprise logos including NMC Healthcare, Neopharma, Reyami group, Nokia, Royal Furniture Group, and
Al Futtaim Elements; built and managed deep CIO/IT Manager/Procurement relationships for ongoing account expansion.
▸ Consulted enterprise clients on firewall, endpoint security, network architecture, and integrated IT infrastructure
solutions; led complex project delivery ensuring on-time execution and high satisfaction.

▸ Coordinated mission-critical banking technology projects for Saudi Arabian Monetary Authority (SAMA) and Riyadh
Bank; prepared executive-level dashboards and ensured on-time delivery within regulated financial environments.