Asad Ali, Senior Team Lead

Asad Ali

Senior Team Lead

Expert System Solution

Location
United Arab Emirates - Dubai
Education
High school or equivalent, classical studies
Experience
7 years, 10 Months

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Work Experience

Total years of experience :7 years, 10 Months

Senior Team Lead at Expert System Solution
  • Pakistan - Lahore
  • October 2021 to December 2022

Responsibilities
As a Senior UI/UX Designer, some of my responsibilities included:
Gather and evaluate user requirements in collaboration with product
managers and engineers
Illustrate design ideas using storyboards, process flows and sitemaps
Design graphic user interface elements, like menus, tabs and widgets
Build page navigation buttons and search fields
Develop UI mockups and prototypes that clearly illustrate how sites
function and look like
Create original graphic designs (e.g. images, sketches and tables)
Prepare and present rough drafts to internal teams and key stakeholders
Identify and troubleshoot UX problems (e.g. responsiveness)
Conduct layout adjustments based on user feedback
Adhere to style standards on fonts, colors and images

Frontend Developer at BuzzShow Network
  • Pakistan - Lahore
  • June 2020 to March 2022

Communicating ideas and concepts with individual clients
• Meeting deadlines and meeting or surpassing expectations
• Working alongside clients, development team and project managers to assign tasks and maintain collaborative work-flow
• Full project management from initial concept, debugging and testing, to final release
• Development includes HTML/CSS,
• Writing custom user management systems, private messaging, forums, caching, PSD to HTML conversion, GD Graphics Library image manipulation,
script integration.

UI/UX Designer | Front End Developer at Ecologix
  • Pakistan - Lahore
  • April 2019 to September 2021

As a UI/UX Designer & Front End Developer, my responsibilities includes:
Investigating user experience design requirements for our suite of digital assets.
Developing and conceptualizing a comprehensive UI/UX design strategy
for the brand.
Producing high-quality UX design solutions through wireframes, visual and
graphic designs, flow diagrams, storyboards, site maps, and prototypes.
Designing UI elements and tools such as navigation menus, search boxes,
tabs, and widgets for our digital assets.
Testing UI elements such as CTAs, banners, page layouts, page designs,
page flows, and target links for landing pages.
Collaborating with the marketing team, and internal and external
designers to ensure the creation and delivery of tailored experiences for
the digital user.
Providing advice and guidance on the implementation of UX research
methodologies and testing activities in order to analyze and predict user
behavior.
Adhering to style standards on typography and graphic design.

UI/UX Designer Front End Developer at SysOps Consultants
  • Pakistan - Lahore
  • August 2017 to February 2019

As a UI/UX Designer & Front End Developer, my responsibilities includes:
Investigating user experience design requirements for our suite of digital assets.
Developing and conceptualizing a comprehensive UI/UX design strategy
for the brand.
Producing high-quality UX design solutions through wireframes, visual and
graphic designs, flow diagrams, storyboards, site maps, and prototypes.
Designing UI elements and tools such as navigation menus, search boxes,
tabs, and widgets for our digital assets.
Testing UI elements such as CTAs, banners, page layouts, page designs,
page flows, and target links for landing pages.
Collaborating with the marketing team, and internal and external
designers to ensure the creation and delivery of tailored experiences for
the digital user.
Providing advice and guidance on the implementation of UX research
methodologies and testing activities in order to analyze and predict user
behavior.
Adhering to style standards on typography and graphic design.

Frontend Developer at Tornado Computer Trading LLC
  • United Arab Emirates - Abu Dhabi
  • February 2015 to August 2017

Communicating ideas and concepts with individual clients
• Meeting deadlines and meeting or surpassing expectations
• Working alongside clients, development team and project managers to assign tasks and maintain collaborative work-flow
• Full project management from initial concept, debugging and testing, to final release
• Development includes HTML/CSS,
• Writing custom user management systems, private messaging, forums, caching, PSD to HTML conversion, GD Graphics Library image manipulation,
script integration.

Education

High school or equivalent, classical studies
  • at Zahoor Public Hight School
  • June 2014

Specialties & Skills

Custom Design
Web Application Design
HTML + CSS
Responsive Web Design
Web Development
PSD to HTML
Bootstrap
Adobe Illustrator
Tailwind css
Custom Design Development
Javascript
Adobe Photoshop
Adobe XD
Materialize CSS
Web App Design
Design Prototype
Mobile App Design

Languages

Urdu
Expert
English
Intermediate

Training and Certifications

UI/UX Designer | Front End Developer (Certificate)
Date Attended:
August 2017
Front End Developer (Certificate)
Date Attended:
February 2015

Hobbies

  • Cards
  • Traveling