Regional Sales Manager
Promate Technologies
Total des années d'expérience :15 years, 8 Mois
• Handling Customer Account for Promate Business in MEA territory which include end to end Product Management Sales and Marketing management to grow the business, managing Regional Channel partner and Distributors .
• Complete Product Management which includes Pricing, Promotion and dealing with Factory for customization as per requirement.
• Leading a team of Key Account Managers Managing UAE KDR Channels (Carrefour, LULU, Nesto) and IR Channels for Sales of Promate Products.
• Handling Set Targets for different Territory and follow up with team about requirement to hit the numbers.
• Work on Forecast for different channels and coordinate with factory in China.
• Listing new SKU, offers, booklet discussion, store level display space for branding, gondola and podium discussion and sales opportunities stock update to retailers and store visit .
• Leading a team of sales executives and promoters to achieve set sales targets and grab market share .
• Reviewing retailer stock and sales reports on a weekly basis and suggesting placement of orders based on sales trends.
• Arranging payment collection and work on deduction details, credit notes or correction if there is any wrong deduction in payment and submit to accounts.
• Store visit to meet promoters and store staff to address any issue if they are facing and keep eye on other brands activity.
• Managing UAE Retailers (Carrefour, LULU, Sharaf DG, Ecity Amazon etc ) for beko Home appliances which includes Listing new SKU, offers, booklet discussion, store level display space for branding, gondola and podium discussion and sales opportunities stock update to retailers and store visit .
• Leading a team of dedicated and shared promoters to achieve set sales targets and grab market share in assigned territory.
• Arranging payment collection and work on deduction details, credit notes or correction if there is any wrong deduction in payment and submit to accounts.
• Store visit to meet promoters and store staff to address any issue if they are facing and keep eye on other brands activity.
• Acted as a liaison between key retailers, marketing agency and Brand Principal for all in-store branding and promotional activities.
• Preparing weekly / monthly Sell in / out and compare achievement for assigned targets an do the necessary action if they need to be.
• Weekly update channel display mapping and see sales trends of display models and do corrective action if display need to be changed.
• Preparing detailed sales forecasts for assigned accounts to be utilized by management for allocating purchasing budget.
• Managing the “big box retailers” in UAE - Sharaf DG, Virgin, Jumbo, Jacky, and Plugins for sales of Motorola accessories.
• Managing Deira Wholesale key Clients for Motorola Wholesales dealership e.g Shapoor etc
• Managing sub distributor to cover UAE Independent retailers IR channels in order to penetrate in UAE market other than power retailers and our products reach each part of UAE.
• Managing online channels like souq.com for Motorola accessories business.
• Creation of Annual, monthly, weekly / monthly Sell in / out forecast and achievement for assigned markets.
• Monitor product movement & price maps. Monitor competitor pricing and take timely corrective actions. Maintain updated Price maps & recommend price changes
• Market and products analysis in each segment and price range towards biz expansion
• Regularly analysis on market indicators for each channel/ clients and reporting directly to the MD for all business activities.
• Establishing and maintaining effective relationship with key account retailers on regular intervals.
• Undertake regular market visits to ensure SKU and display management, business review with business partner and channel partners, on the floor training to promoters and sales staff.
• Managed a team of merchandisers and promoters and delivered comprehensive training on product knowledge and set monthly KPI’s.
• Acted as a liaison between key retailers, marketing agency and Motorola principal for all in-store branding and promotional activities.
• Ensuring timely collection of receivables as per the contractual terms.
• Preparing detailed sales forecasts for assigned accounts to be utilized by management for allocating purchasing budget.
• Working closely with the clients in negotiating contracts and business terms for assigned accounts.
• Proactively monitoring market conditions, new product innovations, competitor activity and pricing.
• Negotiating for in-store retail and branding spaces and ensuring the best possible presentation of all brands at retailers.
• Monitoring sell-in and sell-out of stock on a weekly basis for retailers.
• Reviewing retailer stock and sales reports on a weekly basis and suggesting placement of orders based on sales trends.
• Conduct quarterly business reviews to monitor actual results against forecast and agreed financial budget targets.
• Communicating relevant business information and providing structured feedback to senior management on retailer performance.
• Achieving business plan targets whilst maximizing profits at the desired margin for each key account.
• Key Account Management for existing clients &Market Research Activities for Business Development and Building a vision and strategy for each account.
• Create, maintain, and enhance relationship with key customer.
• Develop Sales Strategy for Telecom & consumer electronics Products, Set Promotions, and Bundling different products for promotions targeting different markets.
• Team leading of sales team, assigning targets, territory management and KPI of sales measurement.
• Manage Distribution network of products and be in touch with manufacturer and sub distributor in other countries.
• Decision Making and taking initiative to improve Business operations and sales performance.
• Actively participate in trade shows and exhibitions like GITEX and represent company products and do networking with other distributors.
• Develop the business operationally, achieving financial targets, and delivering a customer focused service in accordance with the client’s requirements and international standards.
• Identify and convert sales opportunities within the existing customer and prospect contacts through understanding the business drivers and organizational structure.
• Introduce Huawei Latest Telecom & Enterprise Solution to existing customer as well as prospecting new potential customers to get on board for our solutions.
• Experience in a pre-sales role successfully deploying and selling sophisticated solution and Huawei products to mid and large corporate markets achieve the target set.
• Identify key customer requirements and coordinate with Product Management and Engineering to ensure that these requirements are implemented in the products.
• Use to sell Huawei Enterprise solution to Government as well as private and public sector, we made it done by making customer in all segments.
• Develop and enhance strategic and deep customer partnerships, including relationships at the CxO level, spanning across IT and the business, creating strategic and actionable account plans that define a clear growth strategy.
• Key Account Management for Ufone, Pakistan Telecommunication Company Ltd (PTCL) Accounts with client’s satisfaction & revenue generation.
• Maximize every sales opportunity by promoting the highest standards of customer care and recognise potential development and business opportunities.