Babu Chakraborty

● Reporting directly to the Sales & Marketing Head of the electronic Division, Qatar.
● Responsible for the overall Sales and budget achievement of the assigned key accounts and managing a team of six sales promoters.
● Analyzing data for planning, budgeting, forecasting, and order planning.
● Debtors Management and credit control.
● Actively participate in new product launches by identifying the market gap and competitive analysis.
● Planning all kinds of promotions for the Key Retail channel, Tracking, and monitoring Sales.
● Periodic review of the team’s performance, coaching, training for the entire team to maximize their performance output.
● Taking active participation in the company's digital Marketing Drives. Conducting product training sessions to enhance product knowledge among Team members.
● Managing Key Accounts, negation skills, contracts management, and closure of deals from Key Accounts.
● Continuously act according to market dynamics, make pricing strategy, promotion mix strategy to maximize sales.

• Responsible for the overall Sales operation, budgeting & forecasting, revenue generation, organizing, Leading, Planning & controlling for the entire Qatar region.
• Driving strategic sales through the team of Sales Executives & Sales Promoters, deploying targets, formulating strategies to achieve sales targets with a product portfolio mix to maximize profitability.
• Deploying Area Business Plan, Designing Promotions, and Marketing schemes with the action plan for implementation.
• Generating sales from all business channels B2B, B2C, SME’s, Hypermarket, Supermarket, Dealer Market, driving business through the distribution network, ensuring timely payment collection, and revenue generation.
• Introducing new products to the market by identifying the market gap and competitive analysis, managing the product lifecycle with the purchasing department.
• Periodic review of the team’s performance, coaching, training for the entire team to maximize their performance output.
• Conducting product training sessions to enhance product knowledge among Team members.
• Responsible for the revenue and profit generation from the entire Qatar Retail operation.
• Managing Key Accounts, negotiation skills, contracts management, and closure of deals from Key Accounts.

• Responsible for the overall Sales management from the dedicated channel of distributors, dealers, and retailers.
• Doing Scouting and appointing New Channel Partners to sell Philips Lighting Products.
• Training and Developing the Distribution channel with world-class products of Philips.
• Going To Market and finding and analyzing market opportunity, Product and Placement Gap.
• Ensure to achieve the Deployed Operational Plan on a Monthly Basis and ensuring a healthy ROI for the Business Channels.
• Introducing new products to market by identifying the market gap and competitive analysis, managing the product lifecycle.
• Periodic review of team’s performance, coaching, training for the entire team to maximize their performance output.
• Managing Distributor Cash Flow and ROI in an effective way so that there is the proper rotation of funds.
• Responsible for the Sales Achievement, revenue and profit generation of the Distribution Channels

Channel Sales Management.