Media Investment Consultant
BanderMedia
Total des années d'expérience :37 years, 1 Mois
Media Investment Consultation Services, including, Paid Media Strategies, Media Planning and Buying Best Practices, Media Agency Management, and Media Training
• Controlled & Forecasted Agencies Annual Investment.
• Tracked and Optimized media deals utilization.
• Created new Local deals for Saudi Arabian market.
• Managed Suppliers relation.
• Managed Trading in Pitch projects for local & international clients.
• Developed new process for campaigns Reporting & Invoicing.
• Improved Digital Performance for selected clients & platforms.
• Managed 100% of the Media-Buying PO (Biggest Media PO in Saudi).
• Improved & updated offline and online media strategies and KPIs.
• Managed day-to-day operation with the media agency.
• Supported the business units & Procurement on media-buying needs.
• Secured special deals with Tech Companies & leading offline Media.
• Delivered Year on Year Budget & Performance Optimization.
• Achieved top performance on Digital & Traditional media platforms.
Media Investment Management, including, Media Budget Management, Media Deals, Media Planning Optimization, internal stakeholders support, media agency management, Process and SLA management, New Opportunities and Problem Solving, Marketing Communication Strategy Alignment.
(Part-time) @ Jeddah College of Advertising, UBT. Jeddah, KSA
Media Planning and Buying Courses Lecturing
Expats Community Events Management (Venue, Catering, Entertainment)
(Part-time) @ Jeddah College of Advertising, UBT. Jeddah, KSA
Media Planning and Buying Course Lecturing.
• Lectured on Media Planning & Buying fundamentals & best practices.
• Trained students on using media planning and buying software/tools.
Media and Communication courses training, including Media Planning and Buying, Media Context, and Media Industry Practice.
• Media Strategy and Media Plans creation.
• Media buying (annual targets, deals, revenue).
• Media Operation (Booking & Invoicing systems).
• Creative Delivery (Ad Copy) Monitoring.
• Client servicing (reporting and problem solving).
Account Management, including, Media Strategy, Campaigns Planning, Campaigns Reporting, and Campaigns invoicing. Customer Support, new opportunities and problem solving.
Media Planning for various clients
Media Plans
Campaigns management
Client servicing
Media Operations, including Booking Orders, Materials Delivery, and Budget Tracking for various clients.
