Senior Branch Manager
Abou Ghaly Motors
Total years of experience :16 years, 11 Months
Branch Manager
To provide ongoing guidance and strategy to maximize both short and long term success in terms of market penetration and profitability, for all product groups .
Achievements
And for the achievements, I was a part of a team to deliver 132% of the allocated target for ER for the year 2011 ( 147% prime sales, 97% Parts and 94% Service )
Principal accountabilities:
- Achieve the total set targets for volume, value and profit for all Franchises, in line with the overall Company strategy.
- Ensure complete customer satisfaction in all aspects of dealing with the department from sound advice equipment choice to prompt, professional and courteous service.
- Continuously strive to improve efficiency, professionalism, motivation and growth of all staff in the department.
-Ensure maximum coverage of the territory by planning and directing regular customer calls by Sales Representatives
- Provide accurate and timely forecasting to ensure that a correct level of inventory is maintained, at all times.
- Provide accurate and timely information on overall market conditions and competitive activities.
- Annually prepare, present and implement Budget and Objective Plans for the department.
Supervises:
- Assistant Branch Manager
- Sales Manager
- Sales reps.
- Application engineer.
- Parts & service staff
- Sales & Administration co-ordinator
Liaises with:
- Product Managers
- Manager PSS.
- Manager, Parts Operations
- Manager, F&A.
- Regional Manager, PD&A.
- Other Branch Managers
Achievements
And for the achievements, I was a part of a team to deliver 125% of the allocated target for ER for the year 2010 ( 131% prime sales, 98% Parts and 92% Service )
Primary purpose of the job:
- Responsible for the efficient operation of those branch activities assigned by the Branch Manager, in line with the company policies. Achievement of the agreed departmental budgets and branch objectives.
- Responsible for the sale of the company's products within the region to meet the annual volume, revenue and profit targets set by the Management.
Principal accountabilities:
- Maximize Sales of all Franchisees .
- Develop and maintain a highly motivated work force within the Branch.
- Meet or exceed the annual budget target for the franchisees by ensuring the effective sales coverage of all the region.
- Meet the annual sales objectives set by Management.
- Conduct professional sales negotiations with prospective buyers and ensure customer satisfaction in all aspects of the business relationship.
- Produce realistic and timely sales forecasts for the franchise to assist. H.O. Product Management in their inventory planning.
- Ensure the staff under my supervision to receive the necessary training and counseling to conduct their jobs in a professional manner.
- Monitor and documents all relevant market and competitive activities for the franchisees to assist Management in their strategic sales planning.
- Keep the branch Manager constantly abreast of progress and activities of the assigned responsibilities .
- Ensure staffing levels are in accordance with approved manpower levels with the assigned areas.
- Assume the full responsibilities of the Branch in all respects in the absence of the Branch Manager.
KPIs/KPAs:
100% attainment of the Branch Objectives
100% achievement of the set Sales targets for the Branch
Number of Sales Training courses arranged annually for the staff
Authority Level:
- Customer contract negotiations and updating quotations in line with the established company Policies
- Supplier contract negotiations with the objective to improve company benefits / profitability, in coordination with immediate superiors
- Handling staff matters in line with the company policy and in agreement with the superiors
Supervises:
- Sales Team
- Service Supervisors
- Parts Supervisors
- PSSRS
Liaises with:
- Workshop Manager
- Parts, Service & Sales Rep.
- Regional Finance & Admin
As Sales Manager, the position demands a self-motivated person with drive and initiative to produce results and to develop supportive staff. An understanding of the demanding and continual challenge to every target and objective should culminate in team contribution to the achievement of Regional and Branch volume Car sales and profit targets.
Achievements
As a team player and a seals manager I led a team of sales to deliver results measured in growth of revenue, Units and customer satisfaction, and my last achievement was for Zahid Tractor - Dammam (K.S.A) on the 2008 GCC 3ed Quarter campaign with 118% achievement scoring the 3ed position after Abu Dhabi and Dubai for Volvo cars, and closing the year of 2008 with 81% achievement witch was a good result considering the world wide economic crisis.
Principal accountabilities
- Plan the daily activity of Sales Department to ensure maximum productivity from all personnel.
- Actively assist in the closing of retail business.
- Control stocks to meet volumes and current promotional activity and sell prior to the stock accruing interest charges.
- Recruit and upgrade sales personnel to meet the market needs. This includes training, incentives and motivation.
- Actively promote the sales of new and used Cars throughout the Region, utilizing showrooms, resellers, off dealership activity, etc.
- Control the Department's operating budgets with regard to expenses, operating costs, staffing levels, profitability.
- Launch new initiatives, fleet leasing, used car sales, new model introductions & sales campaigns.
- Ensure that showrooms are tidy, clean and in a presentable and attractive condition.
Supervises:
- Salesmen
- Sales Supervisor
- Administration Staff
Liaises with:
- Marketing Manager, Cars.
- Sales Managers of other Regions.
- Service Manager.
- Parts Manage