Bassam AlBraikan, Head of Clint servise TV messurment

Bassam AlBraikan

Head of Clint servise TV messurment

GFK

Lieu
Arabie Saoudite - Riyad
Éducation
Baccalauréat, Media Practice
Expérience
25 years, 10 Mois

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Expériences professionnelles

Total des années d'expérience :25 years, 10 Mois

Head of Clint servise TV messurment à GFK
  • Arabie Saoudite - Riyad
  • Je travaille ici depuis mars 2015
Internal Communication Manager à etisalat (Mobily)
  • Arabie Saoudite - Riyad
  • mars 2014 à mars 2015

- Lead the innovation platform of MOBILY to channel the innovative ideas of the community from the front-end all the way through to successful commercialization/ market introduction and make Mobily as an ICT innovation leader in KSA.

- Coordinate with the marketing, customer service, and media teams to lead execution of integrated community campaigns.

- Motivate, mange, monitor and communicate with a community of 5, 500+ members.

- Develop and implement the Communication strategy in line with Mobily strategy

- Work with cross-functional and content development team to develop compelling editorial content and manage a communication calendar across multiple online and social platforms.

- Develop programs for active listening and social intelligence gathering to identify and manage key influentials, uncover new insights through campaigns and concepts, help shape the conversation. Stimulate solution identification and development of new ideas through the community and ensure intelligence is shared and channelized to capture the maximum market share.

- Organize and implement an effective social media function \[structure, resources, plans and processes\] to ensure high-performance outcomes from day-to-day communications and campaigns/promotions in support of innovation scouting.

- Create, manage and grow the company’s presence/reputation through blogs, Social media (Twitter, Facebook etc..) and other strategically relevant online community portals.

- Act as an advocate of the company in the online community, engaging in dialogues and answering questions where appropriate.

- Work with multiple vendors to ensure community platforms and tools are kept up to date and functional, as well as influence future partnerships.

Head of broadcasting & Executive Planner à Saudi Public Authority for Radio and TV
  • Arabie Saoudite - Riyad
  • novembre 2012 à mars 2014

- Developer
the New Identity for Saudi Tv ( live in 1/1/2014)
- Script planing (daily)
- Advertisement Planing
- Quietly monitoring
- Programs evaluation
- Advertisers and on air real time broadcast
- liaising with production companies
- Pre-production studying
- Producing
- Executive Planner
- Analyze the competitors Grids, Program Genre, Audience Ratings, Revenues and No. of Spots and Ads Space with the aid of other SW .
- Design TV Virtual Grid with estimated Budget According to planned targets from Ratings to revenues to target Audience.
- Link Virtual Slots to Available selected Ideas and Planned Budgets.
- Programs Content Analysis (simple SWOT Analysis).
- Establishing the Main Grid Plan for Multiple Seasons Normal, Summer & Ramadan Programs.
- Plan the Annual budgets and needs for Movies, Series and Programs .
- Manage Commercial Operations including booking & traffic and Advertising Inventory.
- planning, buying and monitoring campaigns.
- Ensuring that the adverts run accurately so the desired media message is seen and heard by consumers

Producer&Founder à Bassamtime
  • Royaume Uni - London
  • septembre 2007 à juin 2012

Produced All films and Ad's for Saudi Student Club in the Uk&Irland starting from 2009 - 2011
1- All the Meetings .
2- All Conferences .
3- The Saudi Since Conference .
4- Most of Saudi embassy events with Saudi Students clubs .
5- Create and follow all Social media .
Some of my Work
http://www.youtube.com/user/bassamtime

Case Manager à king Faisal Hospital
  • Arabie Saoudite - Riyad
  • août 2003 à août 2007

Case Manager the responsibility and accountability for coordinating care from pre-admission through discharge and post-hospital care. Case Management, Discharge Planning and utilization review services are provided for inpatients and outpatients. Discharge Planning begins upon or before admission. All patients are screened within 24 hours of admission. Utilization and quality indicators of healthcare services are monitored at interventions as necessary.

Senior Branding à Lazordy
  • Arabie Saoudite - Riyad
  • mars 1998 à août 2003

- Plan supervise All Advertisement .
- Communicate with media .
- Website monitoring .
- Mailing list .

Éducation

Baccalauréat, Media Practice
  • à Sussex University
  • juin 2000

Curatorship, festival organisation and promotion, arts administration, cultural or media research, broadcasting, campaigning and education. Magazines, newspapers, film and broadcasting to blogging, YouTube and twitter and PR

Diplôme, HR
  • à Central Arizona College
  • février 1998

HR diploma

Specialties & Skills

Public Relations
Social Media Marketing
WordPress
Media Strategy
Advertising
inerview Skills
Public Relation
Project & event management
Strong public speaking ability
Media & TV Production
Social Media Management
WordPress
Adobe Creative Suite
Media Broadcasting

Langues

Anglais
Expert
Arabe
Expert

Formation et Diplômes

Customer Service (Formation)
Institut de formation:
NCB
Date de la formation:
May 2006
HRMS (Formation)
Institut de formation:
King Faisal Hospital
Date de la formation:
June 2003

Loisirs

  • Social Media
    Create First Psychology web site in the Middle east www.nafsany.com
  • Reading