Bassant Bassem, Marketing Manager

Bassant Bassem

Marketing Manager

Perfect Touch Events

Location
Egypt - Cairo
Education
Master's degree, Marketing
Experience
9 years, 3 Months

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Work Experience

Total years of experience :9 years, 3 Months

Marketing Manager at Perfect Touch Events
  • Egypt
  • December 2019 to December 2020

Participate in setting the marketing strategy with the Chief Business Officer .
• Participate in creating the marketing execution plan with the Chief Business Officer .
• Planning and Following up for all marketing and sales activities with existing and new medical
societies, Universities and Pharmaceutical companies.
• Directing Marketing Team to Start Branding for the company new clients
• Evaluating Digital Marketing plan with estimated timing.

Marketing and Communication Manager at I HUB Educational Organization Ain Shames University
  • November 2018 to December 2019

Liaising between the clients and the company to ensure the client’s needs and goals are met.
• Cross functional communication with all departments to follow up the progress of all related
issues for all events.
• Following up and execution for all scientific and operational issues of events.
• Inspection activities for all new vendors.
• Run project kickoffs, regular check-ins, and review meetings with production teams and
stakeholders.
• Constantly operate one step ahead to solve problems and remove bottlenecks before they arise.
• Planning and Following up for all marketing and sales activities with existing and new medical
societies, Universities and Pharmaceutical companies.
• Setting and supervising executing conferences marketing plan (organic and digital marketing).
• Participate with the agreed media production agency in producing Teasers and Promo videos .
• Communication and following up with the advertising agencies and in-house designers.
• Planning & execution of all promotional emails and SMS campaigns for all events.
• Leading, organizing and executing events and revises as appropriate to meet
changing needs and requirements.
• Communication with KOLs & speakers in the medical societies and universities.
• Foreign speakers’ communication and handling.

Business Development Supervisor at Beta Pharm for Pharmaceutical Industry
  • September 2016 to October 2018

Creating the marketing strategy with the Marketing Manager.
• Responsible for the execution of the marketing plan with the marketing team.
• Preparing Medical Events and Conferences for new cosmetics and pharmaceutical products
launching.
• Creating Brochures for New Drugs and Cosmetics Products.
• Creating Drug Leaflets Approved by EDA.
• Preparing Medical and Product Knowledge Presentations for
• Supervising Products Designs and Maqueetes.
• Responsible for Medical Representatives Training.
• Contacts Giveaways Suppliers and Advertising companies for Promotion Materials.
• Creating and Delivering Marketing strategies to Support Growth and Expansion of Drugs.
• Providing Reports Based on information collected as new products, competitors and prices.
• Consultant for Cosmetics and and Pharmaceutical Products Registrations.
• Supervising Legal affairs Department for Companies Foundations Procedures and
Regulations.
• Supervising Regulatory Affairs Department for Different Products and Drugs Registrations.
• Contacting Different Factories for Issuing Manufacturing Contracts and fulfilling Certain
Products Production Plans.
• Conducting Consulting Presentations and Meeting for New Companies Members.
• Supervising Drugs and Product Registration till receiving EDA Registration Notifications.
• Regulating Products and drugs payments plans among their Registration Procedures.
Optimarc Company for APIs

Marketing Officer
  • June 2014 to August 2016

Representation of Various API Manufactures in Egypt.
• Mediating and Acting as a Liaison Between Customers and Suppliers.
• Keeping In contact With Pharmaceutical Manufacturers.
• Contacting Suppliers from India, China and Europe through conferences, Mails and Calls.
• Attending Fairs And Exhibitors where :
I. Stood at Our Suppliers Stall for New Customers recruitment.
II. Meeting with customers (Current ones or New) to increase our Business. III.
Contact new Suppliers to fulfill our Customers Requirement.
Courses and Training Sessions
• Member in patient counseling team in SCAD organization.
• Research assistant in SCAD organization in 2012 about children cancer and new formulations
to treat cancerous cells.

Education

Master's degree, Marketing
  • at Arab Academy For ScienceGerman University
  • January 2014

-2020) “

Bachelor's degree, Marketing
  • at Notre Dame Des Apôtres
  • January 2009

GPA:

Specialties & Skills

ADVERTISING
BRAND MANAGEMENT
BROCHURE DESIGN
CONFERENCES
CONSULTING
CONTRACT MANAGEMENT
COUNSELING
CUSTOMER RELATIONS
DELIVERY

Languages

Arabic
Expert
English
Expert
German
Expert