Area Operation Manager
Landmark Group - Saudi Arabia
Total years of experience :11 years, 5 Months
• • Plan and execute strategies to achieve sales budget and GP of region.
• Store wise SWOT analysis, actions to leverage opportunities and overcome threats.
• In-depth analysis of low performing stores and plan to turnaround them to profitable stores
• Merchandise plan, control on aging, availability of top sellers across stores.
• Ensuring high standard maintained across all stores by adhering SOPS and VM guidelines.
• Review the return on marketing spend reframe plans to achieve optimum return.
• Periodic product feedback to Buying and planning team to improve product ranges.
• Recruitment, Training, develop and performance management of Retail Team
• Periodic review of customer experience at each touch point and continues improvement.
• Regular study of competitors and market trends to increase market share and open new stores
• Effectively managing P&L with allocated budget
• Responsible for business and operations of chain of retail outlets
• Regular review of store performance by analyzing the KPIs of Cost Centers
• Leading and motivating the store team to achieve the target
• Negotiating with suppliers on Rebates, Special Promotion, Annual Business Contracts, new listing and other benefits
• Preparation and execution of annual promotion calendar.
• Preparation and execution of Annul, Monthly and weekly Business Plan
• Category analyze Margins and improving performance
• Ensuring excellent customer service
• Store visual merchandising and in house marketing activities
• Managing the stock, space, inward, outward and replenishment
• Ensuring excellent display and atmosphere in Outlets
• Recruitment and development of store team
• Review and evaluation of team performance
• New store opening
• Target vs Achievement, Maximize the Sales and profitability of Showroom
• Merchandise planning & ensuring proper stock mix is available as per customer demand
• Ensure effective Stock and Space control
• Review and deal with fast / slow lines, new ranges and end of ranges and implement
• Category analyze and improving performance
• Maintaining pleasant store atmosphere to improve the Customer Experience
• Coordinating with designers, suppliers, customers to improve the business
• Leading and motivating the store team to achieve the target an operational efficiency
• Managing excellent store display by Implementing visual merchandising standards, directives, and promotions
• Recruiting and training for the new store staffs
• Ensuring timely and cost effective delivery of goods and services
• Coordinating and participating in various events and exhibitions
• Review and evaluation of team performance