Marketing Executive
Madi International
مجموع سنوات الخبرة :10 years, 7 أشهر
Conceptualizing yearly marketing plan includes all the activities to promote the brands in monthly basis focusing in social Medias, brand awareness, advertising and events
•Handle few brands for Nail care division
•Planning, developing and implementing effective marketing communication campaigns.
•Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur
•Writing for all marketing collateral, including brochures, letters, emails and websites.
•To supply all marketing requirements from other MADI branches in GCC area
•Every end of the year preparing sales & purchase report to evaluate revenue per brand for all the countries
•To supply all marketing requirements from other MADI branches in GCC area
•Working closely with supply chain department for all the shipments to make sure will receive the items on time with no issues and no delays
•Maintaining any other duties as assigned
Assist in building marketing plan / calendar for the different brands/ markets in close co-operation with the General Manager and the Corporate Marketing Manager
•Follow up closely on the plans’ implementation, schedule and activities in all concerned marketing matters
•Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs.
•Maintaining and updating customer databases.
•Organizing and attending events such as Exhibitions.
•Contributing and developing, marketing plans and strategies
•Responsible for up- to-date websites for our company, our own brand and along with website for our Private Label clients through our Advertising agency partner
•Responsible for local & international Exhibition participation of the Company.
•Responsible for Creative brief from Sales Department for Private Label brands. Relating with Label design to packing details. Providing all data needed (Text suitable for the brand item, marketing research for marketing claim, barcode & article no). And approving all final artwork to print
•Responsible for final approval for proofing from supplier for mass production for our Private Label division
•Responsible for sourcing suppliers for all marketing matters
•Maintaining any other duties as assigned
Responsible for all documentation & organizing all files for the Administration, HR, & Purchasing
•Responsible for all administration tasks
•Responsible for all Human Resources matters under the supervision from Human Resource Executive from our Head Office
•Responsible for Creative brief from Sales Department for Private Label. Relating with Label design to Packing details
•Responsible for all Marketing materials needed under the supervision from the General Manager
•Responsible for local & international Exhibition participation of the Company.
•Taking all Minutes of Meeting with clients, supplier and internal meeting with senior management
•Performs other duties as assigned from our General Manager
•Processing all General Request
Identify and analyzes an organization’s strengths and weaknesses, and respond to opportunities and threats in the marketing environment
•Set goals for market share and growth
•Develop and implement appropriate strategies by selecting, segmenting and targeting markets, and promoting products and services to those markets
•Determine an approach to pricing and set prices for products and services
•Manage distribution channels such as shops and wholesalers
•Make decisions regarding the distribution of products (such as taking orders, warehousing, stock control and transport), manage store image or undertake direct marketing
•Develop plans for advertising, sales promotion, public relations, personal selling and sales management
Preparing Pre/Post production plan for a photo shoot, fashion show, product lounging or any event for Fashion and Business industry
•Create media releases and press releases and assist product presentations
•Responsible to coordinate & communicate with all the suppliers
•Responsible for re-checking edited for VTC/catalog everything align as per production plan
•Responsible to arrange go-see for models and decide which models is suitable for a certain project
•Responsible to communicate with stylist, designer, media personalities to promote and advertise a project
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