Benita Johnson

MARKETING CONSULTANT at DIGITAL

• United Arab Emirates
• My current job since January 2010

TRAINEE SALES ASSISTANT at Employers name

• United Kingdom
• May 2008 to January 2010

Responsible for the development and management of digital marketing programs.

Duties;
•Translating clients' goals and objectives into actionable and measurable digital marketing programs.
•Delivering multichannel campaigns across e-mail, web, mobile, and social media.Identifying key areas for improvement.
•Creating, managing and editing content in a web-based environment.
•Providing support to other production team members.
•Managing Google AdWords campaigns.
•Defining campaign goals.
•Monitoring social media channels for trends and opportunities.
•Creating an inbound and outbound digital marketing strategy.
•Conducting keyword research.
•Driving new digital sales.
•Making recommendations to senior management.
•Uploading website content using content management systems.
•Managing key external and internal partnerships.
•Maintaining e-commerce platforms and applications.
•Executing e-mail marketing programs.

CASHIER at Employers name

• United Kingdom
• July 2007 to May 2008