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Bijoyeta Paul, CLIENT SOLUTIONS MANAGER

Bijoyeta Paul

CLIENT SOLUTIONS MANAGER·Indigomusic 91.9 FM

India

Master's degree, Advertsing and PR

Work experience

Total years of experience: 9 years, 4 months

CLIENT SOLUTIONS MANAGER

January 2026 - Present

Indigomusic 91.9 FM

Bengaluru, India

January 2026 - Present

• Develop revenue-led brand solutions across radio, digital, and on-ground IPs.
• Create sellable IP packages and customised pitch decks for advertisers.
• Monetise inventory through sponsored content, RJ integrations, and digital extensions.
• Support sales teams with partnership strategy to improve pitch-to-closure efficiency.
Company industry:
Media Production
Job role:
Sales

Business Development Manager

December 2024 - November 2025

Xperia Group

Bengaluru, India

December 2024 - November 2025

Serving as a Business Development Executive at Xperia Group in Bangalore,
driving Pan India 360-degree marketing execution.
Company industry:
Advertising
Job role:
Marketing and PR

BUSINESS DEVELOPMENT MANAGER

December 2024 - October 2025

Xperia Group

Bengaluru, India

December 2024 - October 2025

• Delivered integrated brand solutions across experiential marketing, events, activations, and OOH for ITC, RCPL,
and Titan.
• Grew the client portfolio by 25% through strategic solution selling and new business development in the
Bangalore market.
Company industry:
Events Management
Job role:
Management

MARKETING & COMMUNITY ENGAGEMENT

October 2022 - March 2024

Kiddie Academy

Washington, United States

October 2022 - March 2024

• Delivered annual academic calendar and key events (STEM, Summer Camp, Graduation, seasonal programs).
◦ Managed social media and parent engagement to support enrolment growth.
Company industry:
Primary, Prep, & Secondary School
Job role:
Management

Marketing

October 2022 - January 2024

KiddieAcademy,

Redmond, United States

October 2022 - January 2024

Planned and managed the annual academic calendar, organizing key
educational events such as STEM workshops, Summer Camp, Graduation Day,
Halloween, Winter Carnival, and more.
Engaged children through visual arts, crafts, and creative teaching methods,
fostering their development while curating content for social media.
Company industry:
Marketing

SENIOR ASSISTANT MANAGER

July 2021 - November 2021

BRAND SOLUTIONS The Hindu

Bengaluru, India

July 2021 - November 2021

• Executed 360° campaigns across print, digital, and events, contributing to 30% revenue growth.
• Created high-impact branded content and bespoke print integrations to enhance advertiser visibility and
engagement.
Company industry:
Media Production
Job role:
Management

Senior Assistant Manager- Brand Solution

January 2021 - November 2021

The Hindu

Bengaluru, India

January 2021 - November 2021

Amplified content and executed 360° brand campaigns across print and digital
platforms; built content calendar
Collaborated with influencers, south market celebrities like Ma Ka Pa Anand
Collaborated cross-functionally and led a team of three.
Company industry:
Journalism

ASSISTANT MANAGER – BRAND SOLUTIONS

October 2019 - July 2021

Indigomusic 91.9 FM

Bengaluru, India

October 2019 - July 2021

• Managed radio promotions, celebrity integrations, branded on-ground events and brand-led IPs produced
integrated radio shows and digital content.;
◦ Led cross-functional teams to exceed sales targets by 20% on a quarterly basis.
Company industry:
Advertising
Job role:
Sales

Asst. Manager

October 2019 - January 2021

Indigomusic.com 91.9 FM

Bengaluru, India

October 2019 - January 2021

Conceptualised and executed on-air and digital campaigns, scripting and
producing radio spots, jingles
Collaborating with influencers, celebrities, and experts.
Managed end-to-end events, built IPs, cross-functional teams, vendors & PR
agencies while overseeing interns.
Company industry:
Broadcast Media Production

BRAND ACTIVATION MANAGER

October 2018 - October 2019

Blowhorn

Bengaluru, India

October 2018 - October 2019

• Expanded market reach by 40% through partnerships, multi-city activations, and strategic brand collaborations.
• Re-engaged 30% of inactive drivers via targeted events and acquired 20% new drivers using performance-driven
marketing collateral.
Company industry:
Distribution, Supply Chain & Logistics
Job role:
Marketing and PR

Brand Activation Manager

October 2018 - January 2019

Blowhorn, Catbus Info Lab ltd.

Bengaluru, India

October 2018 - January 2019

Led brand activations with ATL & BTL campaigns, marketing collaterals, and
budget management.
Managed vendors, corporate partnerships, media relations, and employee
advocacy programs & PR agencies; analyzed market trends & leveraged internal
communication tools.
Company industry:
Distribution, Supply Chain & Logistics

Brand Innovation- Executive

January 2016 - January 2018

94.3 FMRadio One

Kolkata, India

January 2016 - January 2018

Developed and managed a yearly content calendar for client radio campaigns,
creatingjingles and digital content to boost revenue.
Collaborated with influencers, TV/movie stars, and mentored junior staff to
enhance team skills and drive successful brand promotions and events.
Company industry:
Broadcast Media Production

BRAND INNOVATION EXECUTIVE

December 2015 - July 2016

94.3 Radio One

Kolkata, India

December 2015 - July 2016

• Developed annual IP calendars and produced branded local and national radio content, jingles, and celebrity
integrations, branded content
Company industry:
Entertainment
Job role:
588

Trainee- Copywriter

December 2015 - January 2016

Mullen Lowe Lintas

Chennai, India

December 2015 - January 2016

Created AV scripts, billboards, scripts for TV commercials, brochures, magazines,
taglines, and comprehensive campaigns.
Collaborated closely with the design team and key account managers to ensure
cohesive brand messaging.
Company industry:
Advertising

TRAINEE COPYWRITER

October 2014 - October 2015

MullenLowe Lintas

Chennai, India

October 2014 - October 2015

• Created AV scripts, digital campaigns, and print communication in collaboration with creative teams.
Company industry:
Advertising
Job role:
Design, Creative, and Arts

Education

Mudra Institute of Communication Ahmedabad

July 2018

July 2018

Master's degree, Advertsing and PR

India

St. Xavier's College

January 2014

January 2014

Bachelor's degree, Marketing

India

Skills

COPYWRITING
Intermediate
COPYWRITING
Intermediate
COMMUNICATION STRATEGIES
Intermediate
COMMUNICATION STRATEGIES
Intermediate
VISUAL STORYTELLING
Intermediate
VISUAL STORYTELLING
Intermediate
CONTENT MANAGEMENT
Intermediate
CONTENT MANAGEMENT
Intermediate
EVENT PLANNING
Intermediate
EVENT PLANNING
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
CREATIVITY
Intermediate
CREATIVITY
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
BRANDING
Intermediate
BRANDING
Intermediate
CLIENT SERVICES
Intermediate
CLIENT SERVICES
Intermediate
CONTENT CREATION
Intermediate
CONTENT CREATION
Intermediate
CUSTOMER SERVICE
Intermediate
CUSTOMER SERVICE
Intermediate
DEEP LEARNING
Intermediate
DEEP LEARNING
Intermediate
DIGITAL ASSETS
Intermediate
DIGITAL ASSETS
Intermediate
EVENT MANAGEMENT
Intermediate
EVENT MANAGEMENT
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MARKETING COLLATERAL
Intermediate
MARKETING COLLATERAL
Intermediate
SALES
Intermediate
SALES
Intermediate

Training and Certifications

Certifications
PGCertificate–Advertising Management &
Post Graduate Certificate in Advertising Management & PR [IMAGE]