Caleb ugiomoh

• Designed a travel booking experience (Akwaaba Tours) and a full multi-vendor marketplace in
Figma, covering three distinct user roles — buyer, vendor, and admin — from user flows to high
fidelity interactive prototypes
• Built the marketplace frontend in Next.js 15 with TypeScript, Tailwind CSS, and Zustand, and
shipped it to production at akwaabaproducts.com
• Deployed and maintained 3 production frontends on a DigitalOcean Ubuntu server — PM2 process
management, Nginx reverse proxy, SSL, and domain configuration
• Collaborated remotely with Dubai-based leadership and a backend developer across the full design
to-deployment cycle

• Founded and CAC-registered a digital agency delivering web design, e-commerce builds, branding,
and AI campaign imagery to clients in 4 countries
• Designed and shipped 7+ live commercial websites across childcare, fashion, gadgets, wellness,
travel, and healthcare
• Built the agencys own site and client sites with modern deployment workflows (Vercel, custom
domains, SEO setup, Search Console)

• Led full design and development of the companys e-commerce website (WordPress/Elementor),
owning UX and conversion optimization end to end
• Produced the brands AI-generated product and campaign imagery across 3 product lines (serum,
period-relief, brushes) plus UGC-style brand video — replacing traditional photoshoot costs
• Managed product presentation, marketing visuals, and paid campaigns, keeping brand and UX
consistent across all digital touchpoints

• Created parenting-focused content, branded graphics, and local ad campaigns targeting parents
across the Texas area, growing Facebook engagement

• Ran a UK e-commerce operation across 4 sales channels simultaneously — TikTok Shop, Shopify,
Wix, and eBay — owning product research, listings, ads, and logistics
• Listed and managed 100+ products via CSV bulk upload, optimizing titles and descriptions for
TikTok virality
• Improved Meta Ads ROAS through structured creative testing and audience optimization on live
campaigns