Carmen Alrahoomi-Peters

Projects in various business segments for clients such as

Call & Contact Centre EMEA (Europe, ME & Africa)
Establishing, building and heading the Sales and Service Centre for Europe, Middle East and Africa.
Set up, building and managing the Sales and Contact centre by centralising the full reactive enquiry management and call flow for whole EMEA.
Daily management of the Sales and Contact centre (app. 72 multinational and multilingual team members) of through 7 team managers.
Maintain, develop strengthen internal and external relationships with key stakeholders and partners.
Develop and implement sales and operational processes in regards of centralising and developing the enquiry management and performance for all products throughout the EMEA region.
Implementing a centralised meeting room and video conferencing booking team for EMEA.
Responsible for handling all reactive enquiries for the EMEA equals 55-60% of all enquiries, all Virtual office sales in EMEA equals 60% of all VO sales, meeting room revenue for EMEA equals 75-80% of total MR business
Managing and developing all the web broker and company referral connections and processes.
Verify, analyze and understand all available data and reports to ensure overal optimal performance and giving continuously feedback on the quality of the data.
Maintain and develop the high level of usage of CRM, backoffice and all other management tools.
Develop and execute initiatives and negotiations to maximize supporting business opportunities internal and external.
Recruit, develop, manage, retain, lead staff to ensure adherence to all targets and KPIs.
Ensure a good and pro-active team work with subordinates, colleagues and superiors.
REGUS

Responsible for the overall sales, commercial results and marketing of the business centres (19) in the Gulf Region and managing the sales team (Area Sales manager and General managers).
Deliver targeted sales results (deals, workstations, revenues) and KPI’s (occupancy, enquiry volumes, channel business) on a quarterly, monthly and daily basis in full Regus product range through potential and existing customers
Define, coordinate and implement PR and Marketing strategy plan for all product lines per invidual cluster through the Regional Marketing manager to ensure local sales targets and enquiry levels are maintained across all products and grown consistently to meet expansion plans
Daily proactive manage the sales team to grow the number of proactive enquiries, new sales and occupancy levels
Monitoring P & L results vs target and renewals of existing business on each centre with Area Operational Director and centre teams. Ensure revenue goals for market and control costs within budget.
Develop and maintain relationships with key stakeholders, local business partners to ensure consistent growth in and any potential business opportunity.
Develop and execute initiatives and negotiations to maximize sales, margin and business development opportunities.
Proactive ensure and monitor customer and prospective satisfaction in order to maintain a high level of service delivery in line with Regus standards.
Recruit, train and coach new sales team members, including all HR related matters

Responsible for the Profit and Loss of the centre, the management of the centre team members (CSR) as well as for ensuring high centre quality & standards, responsible to convert enquiries into new sales, hence achieving centre and personal sales and centre targets. Collaborating with corporate staff in setting sales, marketing and profitability goals for the centre and assuming overall responsibility for achieving business plan goals and budgeted objectives for the centre.

Company set up and responsible for / running of the Forex broker/dealer office. Trading in spot forex market and CFD’s. Clearing of client transactions.
Overall management, sales team, account and compliance department, trading/clearing department.
Controlling of client account and reports, cash flows, etc. P&L and profit responsible.

Eurotrend Recruitment and Outplacement, The Netherlands

Recruiting, headhunting and outplacement of executive, administrative, S & M and financial personnel.
Acquisition and develop employer relationships, national and international.

Responsible for sales department, back office, compliance (total 25 pax) and the Customer service department of the second office (10 pax).

Manpower recruiting, The

Recruiting, selecting, headhunting and outplacement of all vacancies of major corporate accounts.

Handling client accounts. Compliance, complaint handling, sales and after sales, etc.
Managing the sales team