شادي kostantine

Managed this grocery in term of supply chain and marketing.
Corporate procurement coordinator & business cost controller

Lead the overall digital marketing strategy of my potential client based in Lebanon, created digital marketing campaigns, social media ads
, CRM, social media content creation and web optimization via (SEO/SEM)developed landing pages and templates.
o Monitored performance of all digital marketing campaigns via analytics platform, KPI and monthly marketing plan.

Brand building and development for thalgo, Quattro and gold well brand across Mena region.
o Executed the buying strategy & budget to deliver sales, margin and stock plan.
o Analyzed and undertake sales forecasting and monitored inventory levels across select brands.
o Designed a profitable business plan by analyzing the customer demand & market, trend, buying patterns, competitors & missed
opportunities via conducted market analysis to identify the market niche.
o Negotiated with local & international suppliers /forwarders to get the optimal deals and initiate contracts.
o Developed marketing activities, POSM, catalogues, media and PR plans and ensuring on time implementation. In charge of digital
marketing activities as email marketing, display advertising campaigns, social media and web analysis ( SEO/SEM) Brand repositioning
through key communication messages targeting the right audience Organized and conducted training seminars for sales team on
product knowledge and sales strategies in order to increase sales and ROI .

all logistics invoices and follow up the shipment and verified cost and margin.
o Negotiated with local & foreign suppliers, Prepared and track the purchase order, collecting quotations from different suppliers.

Convinced SME’s to buy our services, updated our CRM with potential customer, and organized commercial events and promotional
campaigns.
o Enhanced the company website, assisted in preparation of printing material.