Chkili Nourhene

-Planned and scheduled monthly content calendars aligned with brand objectives
and audience engagement.
-Managed online communities by promptly responding to comments, messages, and
inquiries to boost interaction and loyalty.
-Produced engaging multimedia content (reels, photos, short-form videos) through
professional shooting and editing using Canva, CapCut, and other editing tools.
-Designed and optimized visual assets on Canva to ensure brand consistency and
impactful communication.

-Set up, launch, and optimize advertising campaigns across multiple platforms (Meta
Ads, Google Ads, TikTok Ads…).
-Monitor daily performance and deliver accurate KPI reports to support data-driven
decision-making.
-Conduct in-depth campaign analysis and prepare insightful reports to identify
growth opportunities.
-Execute A/B tests and experiment with new strategies to maximize ROI.
-Explore and implement innovative approaches, sharing learnings to enhance
internal best practices.
-Collaborate closely with creative and social media teams to ensure consistency
between assets and campaigns.
-Contribute to team learning and development by applying and adopting industry
best practices.

-Managed and grew social media accounts for local and multinational brands by
creating engaging, platform-specific content (Instagram, TikTok, Facebook, LinkedIn)
that boosted visibility and audience engagement.
-Planned, scheduled, and published consistent content across multiple platforms,
ensuring alignment with overall marketing strategies.
-Launched and optimized paid advertising campaigns across Meta, LinkedIn,
YouTube, and TikTok.
-Collaborated with design teams and clients to deliver content that met campaign
objectives and brand guidelines.
-Developed and maintained content calendars to coordinate campaigns and ensure
timely delivery.
-Produced mobile content through shooting and editing (CapCut, Edits).
-Monitored performance metrics, tracked engagement, and interacted with followers
to build a strong and loyal community.
-Coordinated influencer collaborations to enhance brand reach and credibility.

-Managed editorial calendars for multiple brands.
-Engaged with comments and inquiries, providing timely responses.
-Assisted in photoshoots and video productions for impactful visual content.
-Collaborated closely with design teams to fulfill client requirements.
-Analyzed performance metrics daily to address customer needs.
-Prepared monthly comparative performance reports.

-Mentor students through experiential learning, emphasizing hands-on practice.
-Develop and deliver presentations and quizzes to enhance course comprehension.
-Inspire students to acquire valuable technical skills in digital marketing.

-Created editorial calendars and collaborated with graphic design teams.
-Planned and executed targeted advertising campaigns based on audience insights.
-Benchmarking to refine strategies and improve campaign effectiveness.
-Managed budgets and optimized campaign spend.
-Content Creation : Produced high-quality content including product placement
videos for local brand and UGC content, enhancing audience engagement and brand
visibility.