Cinzia Pedicone, Senior Industrial Adviser

Cinzia Pedicone

Senior Industrial Adviser

Ebrd - -10 Rajeb

Location
Kuwait
Education
Master's degree, marketing
Experience
35 years, 6 Months

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Work Experience

Total years of experience :35 years, 6 Months

Senior Industrial Adviser at Ebrd - -10 Rajeb
  • Morocco - Casablanca
  • My current job since June 2017

As consultant my project is to create a business objective plan with implementation steps for the internazionalization of Sales Department.
The project is still in progress

free lance marketing consultant at Al Shuaiba for Industrial Consultation
  • Kuwait - Al Kuwait
  • My current job since May 2015

Marketing Development and coaching for new marketing managers. Project managment on call
Free lance service with monthly invoicing
Visit following web sites for reference
www.steelbox.it (set up of the marketing mix and international sales )
www. metalway.it (set up of the marketing mix and international sales)
www.asaplastici.it (middle east marketing management)

Senior Industrial Adviser at Ebrd - for Delta Cuisine
  • Tunisia - Tunis
  • My current job since January 2017

As consultant my project is to create a business objective plan with implementation steps for the internazionalization of Sales Department.
The project is still in progress

Relocation Manager at Fusion shipping company
  • Kuwait - Al Kuwait
  • October 2014 to October 2016

As Relocation Consultant I was welcoming the new hired personnel, most oil / gas companies, supporting them for their fresh start in the new country by orientation tour, home searching and school searching

ON CALL SENIOR MARKETING ADVISER at European Bank of Reconstruction and Development
  • Mongolia
  • May 2015 to July 2016

As consultant my project was to create a business objective plan for the innovation of the marketing for industrial and retailing company by creating a brand new marketing mix (project managment/coaching)
During the project I've delivered 12 seminars on the marketing management and organization.
After the seminars the activity of coaching was the prevalent one.

Relocation Consultant at Moveone inc
  • Kuwait - Al Ahmadi
  • May 2014 to October 2014

As Relocation Consultant I was welcoming the new hired personnel, most oil / gas companies, supporting them for their fresh start in the new country by orientation tour, home searching and school searching

Marketing Manager at Al Mussallamco for General Trading
  • Kuwait - Al Kuwait
  • September 2012 to May 2014

• Marketing and sales. Creation the new corporate image, the website, the organization of the office and training of the sales people and secretaries. I handled directly the corporate clients mostly for interior decoration and glass.
• Start - up the Office Furniture division

marketing manager at las mobili srl
  • Italy
  • August 1987 to May 2011

• 2005/2010: Settling of Middle east markets, Uae/Kuwait/Oman/Qatar/Lebanon/Sudan/Jordan
• 2001/2005 Product Manager (Specification of all products and follow up of the related steps from the start up of the design till the appropriated sales marketing tools)
• 2000/2001 Opening of the USA branch and start up of the sales network in USA and Mexico
• 1998/2000 Opening of the South American branch and building of sales network in Brazil
• 1994/1998 Building of the Russian Sales Network
• 1987/94 Sales Office Operative functions; Orders recording, Loading Scheduling, Packing Lists, Transport documentation, customer assistance for orders and technical support

From 1990 in front, besides the above mentioned functions, I’ve developed the following tasks:
1. Building up of the entire Marketing Area, brand marketing and repositioning in the proper segment. Lately web marketing tools and web sites.
2. Many AD campaigns (9 AD campaigns with numerous communication prizes)
3. Organization of all company’s events, such as: Incentive trips, Seminars, In House training for customers, Product Launch (also abroad), exhibitions, etc.
4. Start up of all sales tools, from the catalogue to the web site (and related web marketing), and many others technical tools.
5. Building up of the Commercial Team (12 people) and coordination of all its activities in 75 countries.
6. Coordination of the whole external communication of the company
7. Coordination of worldwide sales team
8. Research of new products to distribute in foreign market

marketing and sales manager at Las Mobili srl
  • Italy
  • August 1987 to June 2010

Sales and Marketing Manager, for all the markets worldwide. Start up and penetration of the foreigner markets with frequents and long relocations abroad, in details:
• 2005/2010: Settling of Middle east markets, Uae/Kuwait/Oman/Qatar/Lebanon/Sudan/Jordan
• 2001/2005 Product Manager (Specification of all products and follow up of the related steps from the start up of the design till the appropriated sales marketing tools)
• 2000/2001 Opening of the USA branch and start up of the sales network in USA and Mexico
• 1998/2000 Opening of the South American branch and building of sales network in Brazil
• 1994/1998 Building of the Russian Sales Network
• 1987/94 Sales Office Operative functions; Orders recording, Loading Scheduling, Packing Lists, Transport documentation, customer assistance for orders and technical support

From 1993 in front, besides the above mentioned functions, I’ve developed the following tasks:
1. Building up of the entire Marketing Area, brand marketing and repositioning in the proper segment. Lately web marketing tools and web sites.
2. Many AD campaigns (9 AD campaigns with numerous communication prizes)
3. Organization of all company’s events, such as: Incentive trips, Seminars, In House training for customers, Product Launch (also abroad), exhibitions, etc.
4. Start up of all sales tools, from the catalogue to the web site (and related web marketing), and many others technical tools.
5. Building up of the Commercial Team (12 people) and coordination of all its activities in 75 countries.
6. Coordination of the whole external communication of the company
7. Coordination of worldwide sales team
8. Research of new products to distribute in foreign market

Education

Master's degree, marketing
  • at Istud Managerial Institute
  • May 1992

Master degree in marketing with specialization industrial field

Master's degree, Marketing
  • at Istud - School of Management
  • April 1982

Specialties & Skills

Writing For The Web
Corporate Marketing
Marketing
Industrial Marketing
Team Building
product manager
web contents
project management
coaching in marketing

Languages

Italian
Expert
English
Expert
Spanish
Expert
Portuguese
Expert
French
Intermediate

Hobbies

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