Cristina Garcia

~ Manage all incoming hotel enquiries including corporate, leisure, government, group bookings, walk-ins, and RFP submissions.
• Develop & maintain strong relationships with a the cents and accounts.
Prepare competitive quotations and negotiate rates to maximize occupancy and revenue.
~ Handle Request for Proposal (RFP) submissions through Lanyon and other platforms.
• Coordinate closely with operations, reservations, and finance teams to ensure smooth booking execution.
• Monitor market trends and competitor pricing to maintain competitive positioning.
• Generate regular sales reports and forecasts to support revenue planning.
~ Conduct client visits, sales cals, and presentations to promote hotel services.
• Support marketing campaigns and promotional activities to increase brand visibility.
~ Ensure excellent guest satisfaction through effective communication and service delivery.

• Managed sales & marketing team across multiple hotel locations to drive occupancy & revenue growth.
~ Developed and maintained relationships with corporate, government, and travel trade partners.
Prepared and implemented sales strategies and promotional campaigns.
~ Handled corporate contracts, negotiated rates, and managed key accounts.
• Coordinated group bookings, events, and long-stay guest arrangements.
• Conducted market research and competitor analysis to support pricing strategies.
~ Represented the hotel at trade shows, client meetings, and networking events.
~Collaborated with operations and reservations teams to ensure seamless guest experiences.

~ Manage and oversee all companies assigned under the corporate accounts portfolio.
• Conduct daily sales cals, visiting 2 minimum of five companies ~ both existing and prospective — along with weekly visits to top-
producing accounts
Perform visits to top-producing accounts
Perform daily telesales call outreach to a minimum of 15 companies.
Prepare and submit a comprehensive Weekly Report every Wednesday, detailing — Room nights, produced by assigned accounts
Sales calls and lient entertainment — Achievements and key activities — Primary goals fo the upcoming week ~ Total
conference and banqueting revenue generated the previous week Group booking requests for the following week
~ Host and meet at least three guests weekly for entertainment or hotel site inspections, inviting current and potential cients to
experience the propertys restaurant, rooms, and facilities
~ Handle guest inquiries and requirements, ensuring satisfaction and timely follow-up.
~ Report directly to the Director
of Sales & Marketing.