dalia elsofy, Art director

dalia elsofy

Art director

PTC

Location
Egypt - Cairo
Education
Bachelor's degree, expert in Adobe photoshop, Illustrator, indesign
Experience
23 years, 4 Months

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Work Experience

Total years of experience :23 years, 4 Months

Art director at PTC
  • Egypt - Cairo
  • My current job since April 2013

- Manage the entire design team to achieve objectives.
- Producing innovative concepts and ideas for advertising campaigns.
- Manage and maintain graphic files, including logos, photos and art.
- Develop and execute concepts and layout for print.
- Work closely with all the departments to ensure that projects are completed according to deadlines.
- Present work in an organized and interesting manner.
- Editing and improving upon work submitted by staff to ensure that materials produced are of the highest quality.
- Train and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.

Art Director at envision marketing
  • Egypt - Cairo
  • May 2010 to February 2012

- Work together with creative, and account team to provide creative, strategically sound solutions for client, in-house and new business needs.
- Take ownership of jobs from concept through to production.
- Manage the entire design team to achieve objectives.
- Producing innovative concepts and ideas for advertising campaigns.
- Manage and maintain graphic files, including logos, photos and art.
- Develop and execute concepts and layout for print.
- Work closely with all the departments to ensure that projects are completed according to deadlines.
- Participate in client meetings and presentations.
- Constantly look for new, compelling presentations.
- Present work in an organized and interesting manner.
- Editing and improving upon work submitted by staff to ensure that materials produced are of the highest quality.
- Train and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.

Senior Graphic Designer at Super Vision
  • Egypt - Cairo
  • June 2005 to April 2010

1) Designs, illustrates and prepares printing layouts for various annual reports, information pamphlets, instructional aids, brochures, books, newsletters and other departmental publications and printed material; may design a book as a staff member of a publishing house.
2) Responsible for conceptualization and implementation of design solutions that meet marketing strategies.
3) Participate in client meetings and presentations.
4) Present work in an organized and interesting manner.
5) Work closely with all the departments to ensure that projects are completed according to deadlines.

Senior Graphic Designer at Focus for Marketing Services
  • Egypt - Cairo
  • May 2004 to May 2005

1) Designs, illustrates and prepares printing layouts for various annual reports, information pamphlets, instructional aids, brochures, books, newsletters and other departmental publications and printed material; may design a book as a staff member of a publishing house.
2) Designs, illustrates and prepares advertising layouts, billboards, posters, exhibits, flyers, letterheads, logos, certificates, forms and other promotional materials.
3) Coordinates with clients requesting graphic design or layout work; develops ideas, suggests new or modifies existing ideas; demonstrates graphic techniques and advises other departmental personnel on techniques and methods to use.
4) Prepares printing specifications for print shop; obtains bids and recommends contract awards; maintains contact with vendors to ensure adherence to time schedules and specifications.
5) Coordinate and lead the work of others.

Junior Graphic Designer at Profile for Marketing and Advertizing
  • Egypt - Cairo
  • September 1999 to January 2004

1) Create designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design concepts.
2) Determine size and arrangement of illustrative material and copy, and select style and size of type.
3) Review final layouts and suggest improvements as needed.
4) Prepare illustrations or rough sketches of material, discussing them with clients and/or supervisors and making necessary changes.
5) Reviewing final layouts and suggesting improvements if required.
6) Working with clients, briefing and advising them with regard to proposal style, format, print production and timescales.

Education

Bachelor's degree, expert in Adobe photoshop, Illustrator, indesign
  • at Faculty of Art Education
  • June 1998

Specialties & Skills

Leadership
Time Management
Organizational Systems
Active Directory
Decision Making Skills
- 10 to 12 years industry experience. - Of which 4 to 5 years as Art Director

Languages

English
Intermediate

Training and Certifications

Graphic design (Training)
Training Institute:
East of West
Date Attended:
August 1999