دانا ناصر

• Lead and execute various banking campaigns, including tracking,
launching, and digital optimization, surveys and UAE offers.
• Achieved Sanction Awareness and Anti-money Laundering & Counter
Terrorist Financing certifications.
• Achieved Banking Fundamentals and Banking Simulation certifications.
• Proficiency in banking operations, including product analysis, cost
evaluation, and revenue generation strategies.
• In-depth knowledge of digital banking trends and technologies.
• Stayed informed on industry trends and digital banking advancements.
• Balanced office and remote work, ensuring consistent performance and
adaptability.
• Additional Responsibilities:
• Drive acquisitions and cross-sell of key products (Accounts, Loans &
Cards) through owned and paid channels (SMS, Email, Mobile App,
Online Banking, Push, WhatsApp, and Paid).
• Deploy remarketing initiatives to improve leads & conversions (Credit
cards, Accounts & Loans).
• Monetization tracking and identifying opportunities.
• Campaign automation and segmentations.
• Enhance the campaign process TAT and complete Growth Passport
tasks and initiatives.
• Base optimization to make communication more effective and achieve
better response (Cross-sell initiatives & A/B Testing).
• Meeting stakeholders on performance insights, improvements, and
calendar planning.
• Track open rate for Emails and improve read score.
• SMS cost control.
• Digital campaign activation through CRM for international markets
(KSA/Egypt/UK).

• Coordinated daily transport operations to ensure timely vehicle dispatch
and arrivals.
• Monitored vehicle conditions and scheduled maintenance to avoid
breakdowns.
• Assigned drivers based on skill, route, and cost-efficiency.
• Used GPS tracking for fleet monitoring and route compliance.
• Managed registration, insurance, and renewals to ensure legal
compliance.
• Analyzed routes and fuel usage to reduce costs.
• Promoted safety by tracking accidents and violations.
• Coordinated with providers for cost-effective maintenance and insurance.
• Prepared reports on transport performance with suggestions.
• Handled tasks effectively under pressure during peak seasons.

Assets & Properties Management:
• Recorded and tracked assets using approved systems.
• Conducted inventory checks and reconciliations.
• Managed asset transfers, maintenance, and write-offs.
• Prepared reports on asset status and value.

• Assisted in dealing with clients and patients, ensuring their needs were
met professionally and empathetically.
• Created monthly budgets and planned events to enhance the experience
and care for patients.
• Conducted regular check-ins on patients to monitor their well-being and
address any concerns.
• Collaborated with staff to improve processes and maintain high standards
of care and service.
• Provided customer service and assisted in patient admission and care.

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