Deep Shah

As a Digital Marketing Manager at Chintamani Education, I was responsible for planning, executing, and optimizing digital marketing strategies to increase brand awareness, generate student admissions, and strengthen the institute’s online presence.

Key Responsibilities:

* Planned and executed end-to-end digital marketing campaigns across multiple online platforms.
* Managed and optimized social media accounts, including Facebook, Instagram, YouTube, and LinkedIn.
* Created marketing strategies to generate quality student admission leads.
* Designed and supervised promotional content, including posters, brochures, banners, reels, and video advertisements.
* Coordinated photo and video shoots for branding and promotional campaigns.
* Managed Meta (Facebook & Instagram) advertising campaigns and monitored campaign performance.
* Assisted with Google Ads planning and digital lead generation initiatives.
* Updated and maintained website content while supporting SEO and online visibility efforts.
* Developed content calendars and ensured consistent publishing of educational and promotional content.
* Monitored analytics, campaign performance, and prepared marketing performance reports.
* Coordinated with the admissions and counseling teams to improve lead conversion.
* Managed branding activities for educational programs, events, seminars, workshops, and admission campaigns.
* Conducted market research and competitor analysis to improve marketing strategies.
* Worked closely with the management team to develop annual and seasonal marketing plans.
* Ensured consistent brand identity across all digital and offline marketing materials.
* Supported the institute in achieving admission targets through effective digital marketing initiatives.