Senior Marketing Assistant
Seazen
مجموع سنوات الخبرة :14 years, 0 أشهر
• Reporting into the CEO and General Manager, I spearhead Marketing for Kuwait and our suppliers and partners out of Kuwait. Our company is into multiple business namely Architecture, Construction and Contracting, Museum Management, Landscaping, Supplying building finishing materials, Lighting and Audio Visual, Water Features etc.
• I work on a business development portfolio from a womb-to-tomb perspective as well as assistance in varied capacities from research to presentation.
• Simultaneously, one of my primary KRAs for the organization is recruitment.
• Creating marketing collaterals for the organization
• Create a content strategy for all client platforms (Print, Broadcast, Website, Social Media, Forums, Blogs, Online portals)
• Ensure the business development and client servicing processes run smoothly and
• in synchronization
• Set-up and optimize company pages across all platforms of media
• Managing & streamlining the external communications & internal corporate communications, brand representation, integrated marketing and stakeholder engagement requirements for clients
• Organizing events for client & employees on the occasion of Ramadan (Holy Month)
• Preparing all marketing collaterals for business use, like Company Profile, branded merchandise
• Content creation for all presentations, website, new services etc
• Responsible for complete client servicing, media-related queries and their solutions, as well as brand-building advisory for clients based both in India and overseas.
• Maintenance of an excellent and healthy connect with various news media for a symbiotic relationship where all three key constituents, the client, the agency and the media benefit, while keeping the end consumer in mind.
• Positioning business heads as industry thought-leaders online and in traditional media
• Plan and execute media announcements - business ventures, takeovers and investments, product/ service launches
• Crisis management and damage control (draft statements for newspapers, social media platforms, websites, blogs, Forums and online portals, timely monitoring and generate reports)
• Identify important industry events and position business heads as speakers
• Material development - Speeches, Press Releases, Articles, Activity Report, Project Review and Client Presentations
• Create and identify right story opportunities relevant to clients’ business and objectives
• Strategize and execute conferences/events
Key Clients: Piramal Glass, Piramal Enterprises, Piramal Realty, Piramal Group, Piramal Healthcare
ducts)
• Create and identify right story opportunities relevant to clients’ business and objectives
• Strategize and execute conferences/events
• Create, publish and edit content across all platforms
• Initialize and increase engagement by the users in line with the company policy
• Execute media interviews, positioning business heads as industry thought-leaders
• Serve as primary media contact directing all publicity, consumer awareness, and image campaigns
• Develop media press kits and releases
• Draft executive speeches, manage company public relations archives, and oversee execution of special events
• Visit clients on a weekly basis to understand latest progress and developments
Key Clients: Suzlon, Capacit’e, Strides Arcolab, Alstom India, Indian Ocean Rim, Sunil Hi-tech, Pioneer Electronics, AOC Gaming etc., along with various other projects and launches like Facebook.org collaborates with Reliance telecommunications
• Execute media interviews, positioning business heads as industry thought-leaders
• Serve as primary media contact directing all publicity, consumer awareness, and image campaigns
• Develop media press kits and releases
• Draft executive speeches, manage company public relations archives, and oversee execution of special events
• Visit clients on a weekly basis to understand latest progress and developments
• Managing the external communications & internal corporate communications, brand representation, integrated marketing and stakeholder engagement requirements for clients
• Craft and lead communication campaigns in-line with clients’ business objectives
• Initialize and maintain media relations (print, web and electronic) - focus on domestic as well as international media
• Planning and developing publicity campaigns for clients to generate positive visibility
• Preparing press releases and content development for clients across sectors
• Identify target media and represent client organizations to facilitate spokesperson interviews with journalists
• Networking with competitors and attend events related to the client industry to create a positive image and favorable publicity for the client
• Handled clients across sectors like Technology & Healthcare
Key Clients: Metropolis Healthcare ( Corporate Communications & Profiling Account), Medtronic (Three verticals CVD/ CRDM/ Diabetes), Kama Sachter (Diamond Jewellery), Tab Cab Services and Various projects in healthcare sector
Casting and arrangement of post production requirements for MTV, Channel V, Bindass TV for their reality shows
Worked as a dubbing artist for several documentaries and radio advertisements (Blackberry, Big Bazaar, Discovery
Developing content for Edutainment Company. Witting syllabus and curriculum from grade 1 to graduation in a creative method for
better understanding for students.
Bachelors In Mass Media, majored in Advertising