Digital Marketing Specialist (USA)
Remodeling.com, 2018 – present
Total years of experience :18 years, 4 Months
responsible for the planning, optimization, the digital marketing, and lead generation to increase awareness and generate qualified leads for Ours Clients.
1. Research, plan and implement online marketing strategies
2. Test and optimizes sales funnels
3. Test and Optimize Online ADS (Facebook, Instagram, Twitter, Adwords (Google ADS), YouTube, and Pinterest)
4. YouTube Optimization
5. Write copy and content
6. Drive tons of traffic through SEO and other methods
7. Mange TipsforHouse.com blog and Social media presence (Content curation, Schedule, SEO, and increase the community of the brand)
8. And much, much more!
Evaluates, develops, provides, , promote for the website toy triangle website (SEO and SEM, and online advertising through local and global network(Adword, Facebook, Twitter, and Youtube)
Responsible for
1- Build online marketing plan
2- responsible for Online Targeting (AdWords, Facebook, Twitter, and YouTube)
3- YouTube Optimization
4- The new Toy Triangle Website Launching
5- Create SEO and Online Advertising Plan and execute it
6- The health of SEO for the new Website
7- Create Traffic through AdWords and Online Advertisement
8- Increase conversions
9- Decrease Bounce rate which effect in increasing awareness
10- Increase customer loyalty through the website and online advertising
1- Customize an online marketing strategy
2- Implement and drive strategies to grow revenue
3- Manage Online Marketing Department team
4- Create business plan & forecast, and manage department budget
5- SEO audit and recommendations
6- Generate, edit, publish and share daily content om Social Media or Websites
7- Create editorial calendars and syndication schedules
8-Create Google AdWords Plans and mange them
9- Review of Google AdWords effectiveness
7- Mobile Application interface and user experiment Development
8- Analyses and plans innovative strategies of selling.
9- Identifies new opportunities for sales campaigns that can lead to increased sales.
10- Discusses and consults with other managers on latest business trends with a view to introduce innovative products or services in future.
Established and currently managing IKEA social media channels ” to establish the IKEA brand and responsible for managing and operating the IKEA Amman website, Key responsibilities and achievements: :
Manage the development and implementation of Social Media activities.
Implement strategies for website development and traffic growth
Manage digital marketing deliverable including initial planning, implementation, monitoring, optimization, analysis and reporting.
Translate business goals into digital marketing objectives
Manage and work with a Agencies to successfully execute the Social Media
Build and execute social media strategy
Generate, edit, publish and share daily content
Set up and optimize company pages within each platform to increase the visibility of company’s social content
Moderate all user-generated content in line with the moderation policy for each community
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices,
Prepared reports and analyzes
Work with clients to create a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in clients' industries.
Create timely and engaging content optimized for platform used and intended audience.
Monitor sites for customer service opportunities and initiate conversations on behalf of the client.
Analyze and report social media actions on a monthly basis for successes and new opportunities.
Create engaging and professional visuals that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc).
Stay current with social media trends and tools - includes attending networking and educational events, reading blogs, and listening to podcasts.
Continue to refine and define our social marketing process.
Work with teams to create a solid branding message that's reflected across Atomic marketing materials, social media content and shared by employees
After graduation, and while being fulltime employed at engineering companies, I delivered on freelance projects in my area of interest which has become now my fulltime focus and career. These projects covered areas such as: web design, e-marketing, social media, SEOs, professional photography, and graphic design (for customers such as: Zain, Amman Baptist School, Jordan Art Carnival, other small assignments)
1- Social Media Marketing Planning and strategies 2- Social Media and Online Marketing 3- Social Media SEO 4- Social Media Contents Creation 5- Social Media Marketing tools 6- Social media PR 7- Digital marketing Guideline 8- Online Branding 9- Social Media and web Analytic 10- Email Marketing
Adobe Media Collection ( Photoshop – Illustrator – In design – Flash – Dream weaver ) Css – Java– Html - XML