Senior Manager
Aircel Ltd
Total years of experience :17 years, 11 Months
Sales & Distribution
Handled Tuticorin District Revenue of 96Crore and 240k Acquisition per annum.
•Responsible for SOGA & CMS Leadership & Revenue and Base Growth.
•Designing Monthly Sales Plan & Execution.
•Designing & roll out of Trade & Distributor engagement Programs.
•Rural Distribution Expansion and Infrastructure Management.
•Better extraction from LUT Sites.
•Regular micro management of distribution KPIs and Planning market interventions to meet business objectives.
•Effective utilization and extraction Alternate Channel.
•Manager, Sales & Distribution, Aircel Ltd., Pondicherry, Villupuram & Cuddalore District ( Nov’12 - Sep’14 )
Responsibilities:
•Handled revenue of 160 Crores and 5 Lacs Gross additions per annum.
•Customer Acquisition in Low Revenue & Low Utilization sites.
•Distribution and Infrastructure Management.
•Process and Policy Implementation.
•Manager, APP & MT Channel, Aircel Ltd., Circle Profile, Coimbatore ( Sep’11 - Oct’12 )
Responsibilities:
•Identifying & Appointing New Channel Partners
•Revenue Growth and Gross Adds from Alternate Channel as per Company Norms (APP Gross @ 24% and A & A 2%, Revenue 10% on Circle Revenue and Urban 2 APP/BTS & Rural 1 APP/BTS).
•LUT Activities & Retailer Engagement Program ( CLIP ).
•Maintaining SOGA & SONA in APP & MT Channel
Responsibilities:
•Handled revenue of 60Crore and 72k Gross additions per annum.
•Ensure width & Depth of distribution.
•Responsible to deliver Secondary and Tertiary targets.
•Engaged Channel & Trade through different Contests.
•Training and development of sales team and Distributors.
•Delivering PCO Gross targets.
Responsible to deliver Secondary Targets & width of distribution.
•Inventory Management as per Company Norms
•Infrastructure Planning and Management across Territory.
•Conducting Brand Promotion Activities ( For New Product Launch ).
•Creating Brand Visibility ( By Conducting Display Contest ).
•Implementing various process and maintained reports across cluster
Creating a very strong distribution setup
•Ensuring width & depth of product availability in rural and interior markets..
•Monitoring stock position as per company norms.
•Retail level Planning and Execution of all Promotional activities.
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