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Diaa Abu Al-Saud, Data Analyst

Diaa Abu Al-Saud

Data Analyst·Independent Analytics Portfolio

Egypt

Bachelor's degree, Faculty of Law

Work experience

Total years of experience: 1 years, 3 months

Data Analyst

January 2025 - March 2026

Independent Analytics Portfolio

Cairo, Egypt

January 2025 - March 2026

Led end-to-end development of a Causal Attribution Engine and Bayesian Marketing Mix Model to optimize marketing performance and budget allocation. Identified $4.2M attribution gap and uncovered $1.4M budget misallocation. Designed geo-based experiments (DiD) and built a budget optimizer projecting +18% GMV lift. Delivered executive dashboards and automated reporting pipelines to support data-driven decision-making.
Company industry:
Financial Services

Education

Al-Azhar University

February 2027

February 2027

Bachelor's degree, Faculty of Law

Egypt

GPA (rating): Very good

GPA (rating): Very good

Skills

Catalog Merchandising
Intermediate
Catalog Merchandising
Intermediate
Business Intelligence (BI)
Expert
Business Intelligence (BI)
Expert
Python
Expert
Python
Expert
Machine Learning
Beginner
Machine Learning
Beginner
Microsoft SQL Server
Expert
Microsoft SQL Server
Expert
Data Storytelling
Expert
Data Storytelling
Expert
Data Reporting
Expert
Data Reporting
Expert
Data Visualization
Expert
Data Visualization
Expert
Statistical Inference
Expert
Statistical Inference
Expert
Microsoft Excel
Expert
Microsoft Excel
Expert
Business Analytics
Expert
Business Analytics
Expert

Social profiles

Personal Website
Personal Website
diaa-analytics.netlify.app

Languages

Arabic

Native Speaker

English

Intermediate

Training and Certifications

Training
Data Analysis & Visualization using Excel and Power BI
Udemy
Apr 2024