Senior Marketing Executive
Mirak Realty
Total years of experience :10 years, 6 Months
Introduce and implement marketing strategy and planning throughout the company. Enhance personal capabilities by delivering effective marketing procedures. Promote the company by strengthening its market position to achieve targeted goals. Perform exceptional digital lead generation campaigns by executing online spending and maintaining customer acquisition cost. Established digital strategy to ensure continuous process improvement.
● Initiated and managed lead generation campaigns on proper digital platforms.
● Improved business productivity by optimizing and creating branding materials & sales kits.
● Fostered strong working relationships with third parties to define marketing plans.
● Implemented Campaigns, social media strategies, and calendars.
● Re-structured the internal process by transforming business with implementing a CRM module to facilitate internal process and provide meaningful data and reports.
● Achieved a return on investment through digital lead generation and collaborating with the sales team to enhance customer’s lifetime value, and acquisition cost.
Spearheaded and guided a well-structured marketing department to ensure high-quality delivery of targets. Influenced internal processes in a positively by assessing the right analysis and positioning the brand. Recognized for designing, leading, and implementing all marketing services complied with organizational standards. Proposed impressive event management skills for planning and launching events.
● Met KPIs from brand quality to lead generation campaigns.
● Grew business revenue with collaboration with sales department.
● Slashed customer acquisition cost and facilitated communication process with best practices.
● Revamped social media strategy to reflect a higher ROI from digital spending.
● Managed videography, Photography, and digital content creation.
● Create all POS needed materials starting from sales kits to catalogs.
Drove operational excellence by guiding the sales team in closing accounts. Mentored and coordinated between client requests and social media, Web development, and graphic design teams. Partnered with PR companies in order to develop cohesive PR frameworks. Tracked the latest technology and tools used for digital marketing.
● Doubled online presence of Coffee Shop Company through online advertisements on multiple social media platforms within six months.
● Reduced marketing cost for El Hegaz Auto from 100K to 28K per month that ultimately improved sales by 20% via lead generation campaigns.
● Elevated 38% sales for Ariika bean bags through social media advertising in only three months.
● Actively solve technical issues for customers.
● Contacting third parties and service providers to investigate customer complaints.
● Mentor and train new hires during their first quarter.
● Reporting new software issues and bugs and collecting data to support Engineers.
● Supporting first line representatives by providing necessary troubleshooting steps.
