Brand Manager
Action Polymers Pvt Ltd (Milano Footwear)
Total years of experience :12 years, 6 Months
• Managing all marketing for the company and activities within the marketing department.
• Developing the marketing strategy for the company in line with company objectives.
• Co-ordinating marketing campaigns with sales activities.
• Overseeing the company’s marketing budget.
• Creation and publication of all marketing material in line with marketing plans.
• Planning and implementing promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Overall responsibility for brand management and corporate identity
• Preparing online and print marketing campaigns.
• Monitor and report on effectiveness of marketing communications.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
•Monitoring and analysis market trends and identifying potential areas based upon consumer needs and demand.
•New product development and analyzing the potential profitability.
•Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers.
•Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.
•Monitoring product distribution and consumer reactions through focus groups and market research.
•Coordinating the launch program to external customers as well as employees.
Marketing & Public Relationship
Merchandising & promotion
Creative supplier and budget management responsibility
Client relationship.
Vendor relationship.
Planning & Mobilizing.
Maintain standardization of clients & company.
Find out creative ideas regarding BTL activities.
Direct marketing, Branding, Networking, Events and promotion activities.
Handle various project-oriented tasks as needed such as sales support material.
I had complete 3 years bachelor degree and now i'm waiting final year result of Master degree specialization in Marketing.
I completed my High school from government school in Nepal.