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Ahmed Al Matar, Digital Marketing Manager

Ahmed Al Matar

Digital Marketing Manager·Al Jomaih Automotive Company (General Motors & GAC)

Saudi Arabia

Master's degree, Masters Degree, Electronic Commerce

Work experience

Total years of experience: 14 years, 6 months

Digital Marketing Manager

May 2023 - Present

Al Jomaih Automotive Company (General Motors & GAC)

Dammam, Saudi Arabia

May 2023 - Present

Manage Digital Marketing Campaigns & Communications Manage Websites, Apps & E-Commerce Portals Manage Salesforce Marketing Automation Manage Social Media Team

Company industry:
Automotive Dealership & Distributor

E-Commerce Marketing Manager (Performance Marketing Manager)

December 2015 - April 2021

eXtra

Khobar, Saudi Arabia

December 2015 - April 2021

• Own and lead traffic acquisition channels (SEO, Paid Search, Social Media, Display, Retargeting.. etc)
• Work closely with trading managers to promote the most converting products/promotions
• Hold regular (weekly and monthly) calls with local/global partners and agencies
• Prepare an annual e-commerce marketing budget, schedule expenditures
• Report about website traffic growth/performance

Company industry:
Retail & Wholesale
Job role:
Marketing and PR

Digital Marketing Manager (Acting)

March 2013 - July 2015

Al Jomaih Automotive Company

Dammam, Saudi Arabia

March 2013 - July 2015

Act as Digital Marketing Manager and a key member in the Marketing Department
Managing all digital presences of Aljomaih Automotive including the website, social media and mobile applications

-Closely supervise the team of social media
-Assist the team to generate the best content
-Monitor the company reputation/image online and react properly when needed
-Manage online advertisements in an integrated way with other traditional channels
-Handle the website updates and developments
-Contributed in the developments and enhancements of mobile apps (Apple IOS and Galaxy Android)

Company industry:
Automotive Dealership & Distributor
Job role:
Marketing and PR

SAP HR E-Recruitment as a System Analyst/Developer

June 2005 - December 2008

Saudi Aramco under contractor

Eastern Province, Saudi Arabia

June 2005 - December 2008

Develop SAP and Web applications for Saudi Aramco recruitment and hiring using ABAB, BSP and SMARTFORMS.
Provide Support to end users.

Company industry:
Facilities & Property Management
Job role:
Information Technology

Education

Dalhousie University

January 2012

January 2012

Master's degree, Masters Degree, Electronic Commerce

Canada

University Of Bahrain

January 2005

January 2005

Bachelor's degree, Bachelor Degree, Business Information Systems

Bahrain

Skills

Twitter
Expert
Twitter
Expert
Facebook
Expert
Facebook
Expert
Google Analytics
Expert
Google Analytics
Expert
Social Media
Expert
Social Media
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Online Marketing
Expert
Online Marketing
Expert
Social Media
Expert
Social Media
Expert
ONLINE STORE
Expert
ONLINE STORE
Expert
RETARGETING
Expert
RETARGETING
Expert
E-COMMERCE
Expert
E-COMMERCE
Expert
SEARCH ENGINE OPTIMIZATION
Expert
SEARCH ENGINE OPTIMIZATION
Expert
SOCIAL MEDIA
Expert
SOCIAL MEDIA
Expert
AUTOMATION
Expert
AUTOMATION
Expert
COMMUNICATIONS
Expert
COMMUNICATIONS
Expert
DIGITAL MARKETING
Expert
DIGITAL MARKETING
Expert
BRANDING
Expert
BRANDING
Expert
SALESFORCE.COM
Expert
SALESFORCE.COM
Expert
Twitter
Expert
Twitter
Expert
Facebook
Expert
Facebook
Expert
Google Analytics
Expert
Google Analytics
Expert

Languages

English

Expert

Arabic

Expert

Training and Certifications

Certifications
SEO Fundamentals Exam by SEMrush
Google Ads Display Certification
Google Ads Search Certification

Training
JAVA STARTUP KIT (JA100 SAP J2SE Fundamentals) - SAP
Saudi Aramco
Aug 2007
BUSINESS INTEGRATION TECHNOLOGY (BIT100) - SAP
Saudi Aramco
Aug 2005
ASP.NET (Using VisualStudio.NET)
Al-Jehat Training (Jatco)
Apr 2005