Emad Alhalabi

• Lead sales operations for both the development and brokerage divisions.
• Manage and motivate a team of 35 real estate agents.
• Oversee sales of the company’s main development project, currently 85% sold and 40% under construction.
• Develop sales strategies, drive revenue growth, and maintain key client and investor relationships.

Managing team of 46 agents
(2 Sales directors, 4 Sales manager and 40 agents)
Off-plan and secondary

• Allocate customers on the team according to the skill and language
spoken.
• Work with sales team to improve performance and terminate
unsatisfactory performers.
• Define and communication the businesses KPIs and targets to
junior sales personal on a regular basis.
• Managing all sales efforts.
• Arrangement for Road show and events inside and outside
the country.
• Report on sales activities to the Vice President of Sales.

• Build a high energy and high-performance sales team across all
target markets.
Damac Properties.
◦ Achieved monthly and yearly target.
◦ Increase value of Sales by giving a good training and supervision.
◦ Managing all sales efforts.
◦ Keep the sales team motivated.
◦ Make a Sales plan & structure for each week.
Follow up the team daily and correct the defects.

. Training the team on how to deal with customers and the
steps of right
Selling.
. Prepare and submit weekly reports to management.

. Allocate customers on the team according to the skill and
language spoken.
. Prepare periodic team meetings to improve performance.

. Evaluate the team periodically to see the progress of the
employee in the professional performance.
. Interview and hire new sales associates.

. Arrangement for Road show and events inside and outside
the country.
. Generate fresh leads from different resources.

. Report on sales activities to the top management.
. Follow up the teams activities on sales force over the working
hours.

. Stimulate the team and urge them to persevere.

• Develop company-wide marketing and oversee advertising
placement and budget.

• Headed the Legal Department: contracts, sales and
purchase agreements, negotiations, settlements, public
relations, representation in Government bodies (ministries,
RERA, DLD, Police, Master Developers
Sports City, Immigration)
• Managed the customer relations team: CRM, settlements,
legal matters,
negotiations, contract management
• Provided corporate consultancy and contracts negotiation
for real estate, corporate, M& A, commercial, ADR
• Negotiated and finalized more than 40 settlements.
• Advised and negotiated for Joint Ventures, public Private
Partnerships,
Mergers and Acquisitions
• Managed and supervised a team of 5 legal staff, advisors
and
administrative support

• Negotiated, finalized and enforced settlements with
Master Developers, creditors, debtors, contractors,
investors, marketing and recruitment agencies,
employees.
• Handled litigation cases: Drafted petitions to be submitted
to the concerned courts via the external attorney whose
only role is only to submit the documents.
• Alternative dispute resolution: headed and supervised the
submission and drafting of claims and defences, liaised
with the outsourced attorney for arbitration under DIAC
and ad hoc
• Drafted Contracts/ Settlement Agreements for Real Estate,
Construction, Client - Developer Relationship, Developer -
Master Developer - Government relationships, commercial
matters, supply chain, relationship with consultants and
contractors
• Verbal and written legal advice